Wholesale Business Tips – How to Wholesale your Products?
Wholesale business and websites are often seen as very minimal, bland and boring. Product descriptions alone usually aren’t enough to sell a product, so how to wholesale? The only option is to take various photographs to ensure that buyers understand just what it is they’re getting. They say that a picture can tell a thousand words, and in the world of wholesale business, this couldn’t be more evident.
Should Wholesalers Provide Product Photos?
Wholesalers often ask how to start a wholesale business; how to sell wholesale products to retailers; how to sell wholesale on Amazon or should they provide product photos themselves? The short answer is; yes. Wholesalers should always provide product photos to go with the products that they’re selling. This helps the customer understand what it is they’re buying, it gives them an idea of the different variations that you might be selling wholesale online and it helps them make informed decisions based on those pictures.
However, the long answer is a bit more complicated and it all starts from where you get the product photos.
Obtaining Product Photos to Use
There are two main options when it comes to obtaining product photos when you sell wholesale products:
- Request them from the manufacturer – This generally involves taking whatever photographs that manufacturer can offer you. This may involve website photos, but it could also involve emailing the manufacturer and requesting a press package or more photos of the product that can be used for your needs. Keep in mind that most manufacturers do not bother taking high-quality photos because they expect clients to visit their location and see the product for themselves.
- Taking your own photos – This usually involves hiring a camera crew or a professional photographer that can help you take the pictures. While more involved and expensive, it does carry a number of different advantages that help especially if your goal is to create a unique brand.
There are a couple of advantages and disadvantages for both, but if you want to build your own brand and create a recognizable and profitable wholesale business, then going for the latter option is almost always preferred.
The Problem With Manufacturer Photos
The first option is to obtain manufacturer photos, but there are a number of different issues with these. Although they’re simple to obtain from the manufacturer themselves and are usually good enough to list on a website or catalog, they’re ultimately not fit for a brand that wants to stand out.
Photos Are Usually Poor in Quality
First, the photos are usually very poor in quality. This is because the manufacturer generally only takes a couple of generic pictures and they might be in very low resolutions because the manufacturer doesn’t own high-end photography equipment and they don’t feel that it’s an advantage to use time and resources to take better product photos. Instead, they often care more about the physical appearance of the product because the client normally visits the manufacturer to get up close and personal with the product.
Photos Will Be Inconsistent With Yours
Another problem is that using the manufacturer’s photos will create inconsistencies with your own. The style and quality of the photo will stand out to other products, creating some distrust in your customers and also showing a lack of attention to detail. The lapse in consistency also shows disorganization and also no care for the look and feel of the product. This creates a tonne of issues and will eventually reduce the customer’s confidence in your brand. Although a case can be made to use manufacturer photos if you’re sticking to the same manufacturer, this creates another problem in that you can’t diversify your product range.
You’ll Use the Same Photos as Competitors
The last thing you want is to see the same photos you’re using on a competitor’s website. It’s unprofessional, it makes customers question both your companies and it’s downright embarrassing. Sharing the same photos with your competitors because you both got them from the same place speaks a lot about your lack of care and attention to detail, and this lowers your reputation as a wholesaler.
A Change in Aesthetics Reduces Conversion Rates
An important and often overlooked factor as a wholesaler is that you want to keep a consistent theme and aesthetic in order to please your customers. Wholesalers will often import a number of different products from various countries, and this can cause problems with the aesthetic appearance of a product. As a result, you’ll create a variety of different designs and styles that just don’t mesh very well with your brand if you use the manufacturer’s photos.
While some manufacturers do provide fairly good product photos, it’s generally a much better practice to create your own in order to help your brand grow and stand out from the rest of the crowd.
Why Taking Your Own Photos is Ideal
Whether you’re a wholesaler providing products to retailers or eCommerce entrepreneurs, it’s vital that you take your own photos to use when selling wholesale products online or even at trade shows.
Helps You Stay Consistent
Consistency is a fundamental part of good business, and attention to detail will help you remain consistent. Photographing the same products in similar lighting conditions and backgrounds will help your photos remain consistent and will attract more attention to your well-designed website. Whether people own retail stores or eCommerce websites, they want to partner with a company that can show consistency in the products they offer, and that’s when taking your own pictures can set you apart from the competition.
Assists in Branding Strategy
As a wholesaler, you need to keep in mind that you’re not just selling wholesale, advertising to retailers and eCommerce websites, but you’re actually still advertising to end users even though you don’t directly interact with them. This is because retailers and eCommerce entrepreneurs will only pick products to sell if they think it will appeal to end users, and it’s important to build a branding strategy that keeps this in mind. In short, don’t ignore the fact that your products will ultimately end up in the hands of an end user. Take product photographs that not only appeal to the retailers that you’re selling to, but also appeal to end users.
Control the Quality of Your Photos
Quality control is another fundamental of good business. The more you can put into your control, the better your business will be. Small attention to detail will set your business apart from other wholesalers and you can show that you care about your products by keeping the quality of your photos consistent. The last thing a client wants to see is a collection of low-quality images with poor compression, artefacts and bad lighting. Since you’ll be able to control every single aspect of your photos, you’ll have no excuse not to create high-quality photos that will lead to more conversions and happier clients.
Manage the Aesthetics to Appeal to Your Audience
Wholesalers love to purchase products from various countries, but the main issue is that they might seem out of place or slightly inconsistent with the theme of your brand. Even if the product is sound and makes sense in your company, the aesthetics of the product can stand out and might create inconsistencies with the rest of your products. However, this can be fixed by taking your own photographs to show the product in an environment that you’re familiar with. Attention to detail like this can help you boost conversions and attract more customers.
Photos Based on Usage
Since you’re taking your own photos, you’ll probably have a number of different purposes in mind for each photograph. This means that you should be thinking about how each photo can be used in a different or unique situation. Some photos are better as website photos, and others can be used on brochures and leaflets. Taking photos against a bright or white background can make it easier to add them onto promotional materials, and you should also think about taking photos that show your product in use so that you can use it as part of a portfolio when advertising to retailers.
When taking photos of your products or hiring a company to do it for you, keep in mind what the photos will be used for. In most cases, you should take a set of pictures depending on the use of them and switch for a different case because the equipment and environment required will change. For instance, you might start by taking pictures of your product against a white or black background to be used for promotional materials or website listings. Next, you might require the use of a model to showcase the product being used or in its ideal conditions. No matter how many photos you take, you need to keep in mind their intended use.
Advantages at Trade Shows
As a wholesaler, it’s your job to advertise to retailers and online eCommerce stores alike, and one of the best ways to show off your latest products is to attend trade shows and engage your clients directly. There are a number of fantastic advantages when it comes to taking your own photos for use at a trade show:
- You’ll draw the attention of retailers and eCommerce entrepreneurs with your own professional photographs that are displayed on booths and promotional materials
- Having your own photos will make your pitch more convincing and get more people to trust in your ability and attention to detail
- You’ll stand out from other wholesalers that are also trying to sell the same or similar products that might share the same manufacturer photographs
However, simply placing a few photographs on your booth or in a leaflet isn’t enough, so to help you out, we’ve put together a couple of tips on how you can prepare photographs for us in a trade show:
- Make sure you prepare one or two portfolios for your customers to view at your booth. This usually involves a folder or a booklet with all the photographs that you’ve taken, the product details and also pricing information
- Photo slides on a screen are an excellent way to show off a product to a larger crowd
- Large copies of your product photos will help them stand out at your booth and will also attract an audience when they walk past your booth
Do keep in mind that the photos you take need to fit the purpose of a trade show. For instance, a portfolio will typically require photos of your product against a plain screen or a white background because the highlight is the product itself. However, if you’re trying to attract initial attention to your booth, then showing your product in use is also a great way to show off a product.
Preparing Product Photos Helps You Stand Out
If you prepare your own photographs, then you ultimately stand out from the rest of the competition and you can use this as a selling point when selling wholesale to retailers or pitching to new clients. Not only will this make you stand out from other wholesalers, but you’ll essentially be saving retailers and eCommerce stores money because they won’t need to retake photos to use for their own purposes. This could become a major selling point that sets you apart from the competition and helps to build your brand.
Retailers love to save both time and money when purchasing products wholesale from another company, and you can become a much more attractive business by offering high-quality photographs that they can use on their site to avoid having to use up their own time and resources to re-take them.
So to conclude; when selling wholesale online, wholesalers should absolutely provide their own product photos. However, the way you approach it can drastically change the popularity of a product and even affect your brand image. In short, you should never use photographs provided by a manufacturer even if you think they’re of high quality. Instead, hire a photography service for yourself and take your own photographs. As explained in the article, there are countless advantages like assisting in your branding strategy and giving you more content to create different advertising materials with.
Hopefully, this article has shown that going the extra mile and taking your own photos is the ideal way to provide product photographs.
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Everything You Need to Know About Product Photography Pricing
Product Photography Pricing can get fairly complex – especially for those marketers or ecommerce managers, who are on a mission to produce images for a line of different items for the first time.
We have asked Keith, our photographer with 20 years of experience in product photography, to provide some expert opinion here. Thankfully, we caught him in a good mood! We’re glad to present an exhaustive outline of the ecommerce photography pricing principles within the product photography industry.
Read on to find out how pricing is calculated for product imagery, what factors to take into account when doing a preliminary budget for the product photography for your online store and what to look out for when hunting for a pro of photo services. Upon reading this piece you will know exactly how much product photography costs. Please, meet Keith, who will help us walk you through:
Keith, Lead Photographer at Squareshot
Keith is our Lead Photographer in a Brooklyn studio. He has been in business for 20 years, for 10 of which he’s been shooting incredible images. Talk to him about photography and motorbikes! Now, let’s start the party:
How photography affects conversions and sales
Intuitively we all know high-quality photography is good for business – we are customers ourselves outside of the workplace and we are exposed to product photography every hour. We all spent some time zooming in on detailing on the sneakers we loved or scrolling through multiple angles of a cross-body bag. But to appreciate the scale of impact that imagery has on customers, let’s turn to statistics:
- ¾ of online shoppers (75%!) make a purchasing decision based on the product image.
- There is a 40% higher probability that your content will be shared on social media if it contains imagery.
- 22% of returns site the reason that the real product looked different from the online image.
Just those few pieces of statistics allow a shrewd businessperson to appreciate the scale of impact, that professional product photography can contribute to the bottom line of an online store.
How do product photography service providers differ?
According to datausa.io, who sites the Census Bureau statistics, there were 114K people employed as Photographers in the USA in 2017.
They are spread unevenly across the country and have diverse age and education split across the board. What they do share though is an extensive scope of skills they mastered in order to become a photographer.
Datausa.io: Data on the critical and distinctive skills necessary for Photographers from the Bureau of Labor Statistics
Theory aside, how does a business owner or a marketing manager choose a vendor for product photography for e-commerce service? First of all, they are divided into private service providers and professional photography studios.
With private photography providers clients get:
+ price flexibility – due to the irregular nature of incoming leads
+ wider choice – as they are more numerous than studios
+ smaller shipping expenses due to proximity
– uncertain level of skills
– possibility of not having the correct equipment to fit the client’s needs.
With professional studio photography providers clients get:
+ professional execution with guaranteed results
+ access to correct professional equipment and studio
+ logistical possibility to handle big quantities of product – a pallet of items
+ possibility to process and shoot objects of all sizes and any weights
– limited choice
– higher rates, than in the private sector
– depending on the distance from the client’s warehouse – higher shipping cost.
A freelancer is good for certain types of projects in the short term. With a professional studio, especially with product photography, the consistency of the client’s image will be the same throughout the process over time. Also, the availability of the photographer is not an issue.
Freelancers have an open schedule and may be booked and not available for the shoot thus having the client to find another photographer to shoot the same product and ultimately ending up with a different result that will not match the photos previously taken. This ends with an online presence that is not consistent with the current look of the client’s website.
With a professional studio, this is not a concern. A photographer and retouching team has a database of all past images that have been shot and can reference those past images to make certain that the new product images will match what has been shot in the past.
– Keith, Lead Photographer
How much does product photography cost?
There are a few models of pricing when it comes to product photography:
- by the period of time: hour or day rate
- by the product
- by the image
Squareshot only practices by image pricing – as most logical, transparent and clear for both the client and the provider. But let us quickly touch on the other 2 methodologies – so that you have a chance to draw your conclusions.
Product photography pricing by the hour / by day
This method is the least predictable of all. It is difficult to forecast and next to impossible to account for in the budget. However well you know your inventory and your items, things can always take more time than you estimated initially.
This charging technique was developed for cases when clients have a rather dissimilar line of products to shoot. In which case it is hard to estimate which items will need more time, efforts and resources to be photographed.
Product photography pricing by the product
In case your products are more or less homogeneous – it is possible to employ this method of pricing – by the product. In which case clients get charged per product – with prior maximum instilled for images per product.
It is also common practice to have different price points for different categories of products. Say, bigger objects, that may require extra manning and special equipment may be charged at slightly higher rates.
Naturally, the more products you order to be photographed, the smaller the rates get. The wholesale discount applies in case of product photography due to the fact, that specific actions have to be done irrespective of the number of products in an order – comprising a major cost of business to cover.
Starting from customer acquisition to logistics – you have to arrange the shipment of the product to the studio. If you ship 1 product or 100 items – it takes approximately the same amount of effort, time and resources. So the more products you can get in order, the better. If you split the order into parts – your discount gets smaller.
As a variation of this method, some studios opt for “per image” pricing model but add a specific amount for every image of the same product at a different angle. As illustrated below:
Hybrid pricing method by Neilvn: a cross between per product and per image
Product photography pricing by the image
The most straightforward and easy to forecast product photography rate structure is by the image. It is transparent and fairest to both the client and the provider, thusly a preferred pricing method for many professional studios. This is why we will dwell on this pricing method most in this product photography pricing guide.
In this model, when clients get charged per photo, clients also get discounts on a basic rate as they order more images.
When developing the pricing structure, a lot of experience from shooting past orders was needed in finalizing the process.
It comes from putting a lot of time in from behind the camera. You begin to understand what it takes to produce a certain kind of image from a basic shot of a box up to a complex ghost mannequin image with transparent fabric. Keeping track of prep and shooting time per product and calculating all the data to finally understand how much time has been spent per image in every kind of category we offer.
After months of analyzing shooting data, different levels of pricing were developed based on the information that was provided in all categories.
– Keith, Lead Photographer
It is common to provide a price range for up to 10 images, up to 50 images and more. As an example, the dynamics in the ecommerce photography rates depending on the number of images to be taken may look like this:
Pricing method by Squareshot: cost per photo
Product photography pricing guide
Many factors go into the pricing model for commercial photography and all of them are based on one simple principle of economics: supply and demand ratio. The higher the competition of a certain level of performance, the higher the rates are going to be. But let us look in detail into major aspects that get to factor into the pricing hierarchy.
Quantity aspect’s impact on rates structure for product images
The more images a client orders in one go – the cheaper it is likely to be. This is why a client needs to make sure to organize batches of products for shipping in an organized manner – so deeper discounts can be applied.
As a product photographer that has the experience of shooting high volume orders with very similar products, I got to know how important it is to have all the products on hand for the shoot rather receiving them in small batches over time. The advantage to this results in image consistency.
All angles, color balance, scale, etc will match exactly. The result is a perfect series of professionally executed images. And another advantage is logistical costs and concerns. All products will arrive together cutting down shipping costs over multiple times.
– Keith, Lead Photographer
Number of objects: single vs group product image
The more the cheaper does not always do the trick when it comes to group product photo pricing. The more products there are in the same shot – the more expensive the image will be. After all – everything is logical. A photographer or an assistant has to work harder to deliver, unpack, position, retouch more products into one shot.
Some product imagery requires more know-how, human power or equipment to be shot professionally. Specific categories trigger extra charges: electronic equipment or bulky vehicles, like bicycles, may have a surcharge due to the extra resources involved in the photoshoot.
Similarly, there will be a higher price for multi-layered jewelry photography, while basic flay lay jewelry price is just a standard price point.
In bags category some models require more time, effort, and experience to best portray the item – backpacks and duffle bags get a surcharge per image, for stuffing and styling, and reflective ones are always harder to retouch.
Post-processing and retouching as an image price-forming factor
If for whatever reason a resulting image will require extra post-processing, this factor might increase the pricing. For example, layered jewelry or glass objects may need extra retouching.
Extra post processing of products is necessary in all categories of product photography. However, some items will require more retouching than others.
For example, when styling a backpack with the straps floating to show its form, the removal of the monofilament used to suspend the bag has to be removed as well as the creases in the fabric that they create. With jewelry or glass, retouching is necessary to clean and polish any imperfections that may be present.
Sometimes there are issues with surface scuffs or scratches that may not been seen with the human eye, only to appear when you zoom in to see the details.
– Keith, Lead Photographer
Photographer’s skill level
It is all about supply and demand. So an experienced photographer with lots of WOM generated business, plenty of reviews and heaps of experience will have a higher demand for their ecommerce product photography services. A rookie with no portfolio and no queue for their services are likely to shoot for free – only to start their portfolio and ultimately increase demand.
To illustrate this pricing factor, there is an adage about Picasso’s reply why he asked a substantial amount of money for a 5-minute doodle. As per the adage, the genius replied with a similar message:
“It took me 40 years of my life to draw that picture in five minutes. You are not paying for 5 minutes; you are paying for 40 years.”
The urgency in product photography pricing – rush service
The regular rates for product photography apply with specific terms and conditions on the time frame of the completion of work. Usually, such T&Cs will include a minimum of 1 or 2 weeks for a small order of images under mid-season conditions.
In case a client needs photographs to be ready beforehand – this should usually be possible at an extra charge. The extra charge for a rushed order will be anything from X1.5 to X3 – depending on the urgency.
High season rates for product photography
This is not a common practice in the photo industry, but sometimes to filter incoming inquiries product photo studio may apply higher rates in their high season.
The technique is likely to be used by smaller operations with limited team members and established name, that allows a constant stream of leads for higher volume orders. This is good to know photo industry seasonality when you plan your photo shoots for the upcoming season in order to optimize your costs.
Size of the product to be photographed as the pricing factor
When it comes to photographing apparel, accessories, shoes, bags, this factor is hardly ever applicable. Most of the mentioned items will fit onto a regular-sized table and will require regular lighting equipment for the shoot.
But in some categories, like outdoor gear, electronics, vehicles, furniture, the session needs to be organized in a specially equipped studio, have bigger tables and props. Similarly, more teams may need to be there – to unpack, handle, position, remove, etc.
Most studios are equipped to shoot most common items. However there comes a time when larger items have to be shot. Space has to be created in the studio to accommodate such large items. Larger shooting and storage areas must be met. This sometimes involves rearranging the studio from its standard layout to meet this request.
– Keith, Lead Photographer
Weight of the product
In the case of the product photography for an object whose weight exceeds 10 lbs, a surchage usually apply. That covers the extra efforts and time, needed to handle heavier objects. In the case of an object >20 lbs, an extra assistant may be required. Note, that your shipping costs will also be impacted by the weight of the products.
Product preparation & assembly
Some items may require more action than just taking it out of the box and dusting it. Some of the preparations will require an assistant for cleaning of the rather tainted products, finishing their assembly, stuffing, etc.
When it comes to clothing photography – steaming and ironing are needed. In the US, complex removal of wrinkles by steaming and ironing may cost an additional $1-3 per image for prepping a sophisticated piece of apparel for the shoot. Remeber, that it’s usually more pleasant for budget to choose and ironing/steaming, than overpay later for retouching. A professional retoucher’s time costs more, than assistant’s.
For example, a T-shirt shooted on a hanger, on a mannequin and as a flat lay would be charged differently. Ghost mannequin is the most expensive, as it requires a mannequin, shooting a product twice and more post-production.
Background and photo set arrangements
There are products that are best presented isolated on white, but there are some that require a backdrop or an entire set to be properly constructed and displayed. Furniture, kitchenware, spa products all look better in their respective natural environment. All of the additional backgrounds and props also cost extra. Yes, this is a lot of work, extra props, extra rental fees. But in this case, a marketer is selling not just any oil, but rest, relaxation, well-deserved chill time. So consider that if you can afford additional charges.
Styling of the product
Some orders require lots of styling, that has to be done in accordance with the brand look of a client, company’s values and target audience. In such cases an outsourced designer or stylist can be invited to assist with such a mission – that, naturally, brings the rate for the shoot up. When the requirements are not that stricts – the surchage will more likely to be applied as well, as that increases time needed to produce a shot.
There are products, that may take a lot of time and effort to be laid out prior to the photoshoot. Those are items that consist of multiple parts – like construction kits for kids or car parts.
In this case, a resulting image may contain from 10 to 100 pieces that have to be orderly aligned for the shot. It takes time and the know how to do it, so it will definitely bring the rates up for the photoshoot.
These are some of my favorite items to shoot. I love laying out the pieces in an organized symmetrical fashion. Beautiful compositions can be created with the simplest of products. This however takes a lot of time to compose and create to look outstanding.
– Keith, Lead Photographer
If the images require extensive retouching, this service will usually be charged extra. The extra retouching is also a reason why most of the Ghost Mannequin photography will be significantly higher priced. As in this technique, oftentimes a retoucher has to Photoshop the back and front of the image together after removing the ghost mannequin from the image itself.
Other costs factors in product photography rate structure
Shipping – the further away the photography studio, the more expensive shipping will get.
Manning of logistics – always factor in the manning power to plan all the products for the shooting session, take out of inventory, pack, send away, receive back and unpack.
Inventory management – in case some of the products to be photographed are rare – you might incur costs of lost revenue in case a client wants a product that is not in their immediate inventory.
Pricing factors in commercial photography by style
Lifestyle photography is one of the more expensive types, as it usually requires models, makeup artists, stylists, lighting assistants as well as lots of planning, rental fees, props, transportation arrangements and much more.
Lifestyle photography is a powerful tool though, that speaks directly to the target audience. So the impact of the lifestyle images is, too, multifold – not only the price tag.
This may be the reason why it is also one of the most expensive ones – one day of outdoor shooting with model may cost you any sum, starting from $5000 for the day of shooting. Usually this price does not include post production edits.
Detail or close up
Detail or close-up photography requires specific lenses. Even though it is not a standard shooting mode, it is usually charged at the regular rates.
Close-ups are heavily used in luxury product photography as well as in premium style apparel imagery to highlight the attention to detail and quality of materials used in the production of garments or accessories.
Close up images are another one of my favorite images to shoot. You can create a beautiful composition from patterns in a fabric or texture from a surface. Also the process of focus stacking is necessary for executing a sharp image.
When shooting with a macro (close up) lens, the depth of field is often shallow due the close proximity of the subject to the lens. To achieve this look, a series of images with several focus points are shot and then the images are combined using software that take all the sharp in focus areas of each exposure and process that information into one tack sharp file.
– Keith, Lead Photographer
360-degree photos are priced with an index of 3X-7X. This kind of photography requires not only special equipment, software, and skills, but also is hugely time-consuming during the shoot and during post production as well.
It is an expectation in certain segments to have 360-degree product images, for example, shoes and bags on online stores often feature these types of images. Once again, this type of photography is more educational and useful from the customer’s point of view and always translates into higher Time on Page metrics and higher CTR, than regular still lay flat photos.
Group product photography is often required when a series of cosmetic products or accessories need to be placed in one image. Group shots usually have their price list and the price rises with the number of products to be placed in the shot.
The logic behind this method is simple – the more products there are in a shot, the more items a photographer needs to unpack, dust, position, retouch.
Pricing method by Squareshot: charge per photo depending on the amount of products
Product photography price calculator
At Squareshot, we tried to come up with the most competitive, fair and transparent pricing model. Many of the principles we laid out in this thorough piece on costs in product photography are utilized by our company.
But to make things easier for our clients, we have programmed a calculator, that allows to quickly estimate how much a specific order will cost you.
Give it a try – go ahead and see what your photography needs will cost with one of the best companies in New York.
Even though we have tried to provide a general rule-of-a-thumb pricing guide to product photography, the rate strategies differ from studio to studio. Always make sure to read the specific pricing of all the product photography companies before making your decision.
Always check the portfolio of works of your photography provider to make sure the price is supported by reputation, know-how, expertise and experience.
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This type of x-ray exposure hand switch can be 3 cores and 4 cores. The coil cord length can be 2.2m and 5m after fully stretched. Its electrical life can reach to 100 thousand times while its mechanical life can reach to 1.0millioin times.
X-ray exposure Hand switch is comply with the national safety standards: GB15092.1-2003 “the first part of the medical electrical equipments: general requirements for safety” related provisions. Get CE, CQC, ROHS approval.
X-ray exposure Hand switch is the electric control parts, can be used for controlling the on-off of electrical signal, photographic equipment and medical diagnostic X-ray photography exposure
Better performance with Omron micro switch
Better elasticity of coil cord with PU cover and pure copper wire
Much Longer Mechanical life and Electrical life
CE, CQC, ROHS approval.
Long cord Replacement Universal X-Ray Exposure Switch for photographic equipment Images
Home ›Brands› Yongnuo
Official website: http://www.hkyongnuo.com/
The main assortment of Yongnuo is photo accessories. This brand is popular in many countries. The main advantage of Yongnuo products is affordable prices with excellent quality. The company’s motto is “customer, reputation and service come first”.
Yongnuo was founded in 2006 and is part of the ShenZhen YongNuo Photographic Equipment Co.Ltd. The company always takes into account the feedback of its customers when improving production, which allowed it to win the love and trust of customers. The company has offices in Shenzhen and Hong Kong.
Yongnuo is now shipping its products all over the world. With its production workshop and a team of professionals in the field of photography equipment development, Yongnuo has helped to become one of the world’s leading manufacturers.
The company’s engineers with extensive experience in the photography equipment industry are engaged in the development, production and marketing of professional photographic equipment.The company has become a leader in the sale of photographic equipment for professionals and aspiring photographers in China.
The main products of Yongnuo today are flash units, synchronizers, lenses, teleconverters, LED illuminators and other accessories.
Yongnuo manufactures handheld and automatic flash units with wireless radio sync, which can be adjusted to the flash power and exposure. In the latest versions, a slave flash mode is available. Also, all flash models are supplemented with all modern functions, namely display backlighting, sound signals and the possibility of remote control.
Radio synchronizers are also produced automatic and manual. They work as receivers and transmitters and allow remote descent.
Yongnuo has a wide range of LED illuminators to suit different types and formats of filming. Yongnuo Video Light allows you to adjust color temperature and create various effects.
B-Trade Company sells Yongnuo wholesale on the most attractive terms. You can make bulk purchases of Yongnuo by contacting us.Yongnuo wholesale from Bi-Trade is the most profitable option for your business.
90,000 the latest news, terms how to prepare
From October 1, 2020, the mandatory marking of cameras and flash units has started. A special Data Matrix code is applied to each package, according to which the state tracks the movement of photographic equipment from the manufacturer to the buyer. We will tell you how it works and what you need to work according to the new rules.
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Order of the Government of the Russian Federation No. 792-r dated April 28, 2018 determined cameras, flash units and flash lamps to be marked.
Decree of the Government of the Russian Federation No. 1953 of December 31, 2019 determined the terms and rules for marking photographic equipment.
- From October 1, 2020 – the circulation of unmarked photographic goods is prohibited. Participants are obliged to submit to Honesty Mark information about the production, sale, purchase of cameras, flashlights and flashlights.
- Until December 1, 2020 – marking of residues purchased before October 1, 2020 is allowed.
1. The manufacturer receives codes in the marking system, places them on the product.
2. Upon shipment, the manufacturer sends the distributor an electronic UPD with all codes from the packaging of cameras and flash units.
3. The distributor, upon acceptance, verifies the codes in the document with those received in fact, approves the FRT and transfers the data to the marking system through the EDM operator.
4. A distributor, when shipping goods to a retail store, also generates an UPD with codes.
5. Upon acceptance, the store scans the entire consignment of goods and verifies the information with the codes specified in the FRT.If there are no discrepancies, it confirms the acceptance of the goods.
6. During the sale, the cashier scans the marking code from the camera, the fiscal data operator adds it to the receipt and sends it to the marking system. The code is out of circulation.
Violators will receive fines with confiscation of goods.
For the turnover of unmarked photographic equipment over 1.5 million rubles, a fine of 300 thousand rubles awaits, as well as criminal liability in the form of imprisonment for up to 3 years with the payment of a fine of 80 thousand rubles or a salary for 6 months.
Film cameras, photo flashes, flash lamps, accessories for photographic equipment, as well as sets and sets of the specified goods.
|OKPD code 2||Product name||TN VED code|
|26.70.12||Cameras for preparing printing plates or cylinders; cameras for filming documents on microfilm, microfiche and other micro-carriers||9006|
|26.70.14||Snapshot cameras and other cameras||9006|
|26.70.17||Flash units; photographic enlargers; equipment for photographic laboratories; negatoscopes, projection screens||9006|
|26.70.19||Parts and accessories of photographic equipment||9006|
Signs with a digital cryptocode in the Data Matrix format are applied to the packaging or label of photographic equipment.
The code consists of 90 characters and includes 4 groups of data:
- GTIN codes (product code) – 14 digits, prefix “01”.
- Serial number of cameras – 20 characters, prefix “21”.
- Verification key – 4 characters, prefix “91”.
- Verification code (crypto-tail) – 44 characters, prefix “92”.
Example of marking code: 0104650065312
The GS1-128 standard is listed without AI (00) Application ID.
Example of transport code: 077285515200000022
- Register in the marking system.
- Mark residues.
- Learn to label products (for manufacturers and importers): connect to labeling, purchase equipment for printing labels.
- Learn to accept labeled cameras: connect to EDF and labeling, purchase equipment for scanning stamps.
- Learn to sell labeled cameras:
We will fully prepare for changes: we will register on the Honest Sign, select equipment, connect EDM and CRF, teach how to work.
You will work as usual, and the VLSI will report to the marking system for you.
To register in the marking system, you will need a qualified electronic signature of the manager on a carrier with a built-in CIPF (Rutoken EDS 2.0) or without it (Rutoken).
Receive an electronic signature
After registration, manufacturers and importers need to join the GS1 RUS automatic identification association and pay a membership fee of 3,000 rubles.This is done in four steps through the registration wizard in the Honest Mark personal account.
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- Install the required software:
- Follow the link and click “Check”. If everything is configured correctly, click “Continue”.
- Select an electronic signature, indicate your contact phone number and e-mail and click “Send a request”. Within 24 hours you will receive an email with a confirmation link.
- Follow the link from the letter and specify:
- Whether you are a manufacturer or importer of goods;
- EDF operator and EDF participant ID;
- product groups you work with;
- Are you a member of the GS1 Rus association?If yes, enter the GSP and GLN identifiers.
- Fill out the profile, read the contracts with the operator and sign the consent.
You will need a label printer. Choose a suitable one in our catalog or order turnkey label printing from us.
Until December 1, 2020, all remnants of photographic goods subject to labeling must be marked.
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- Log in to the personal account of the Honest Sign using electronic signature.
- Describe the products.
Select the category of goods “cameras” and in the section “Documents” -> “Description of balances” fill in the TIN of the organization and the product nomenclature code (the first 2 digits of the TN VED code), and then add goods for description (the list of attributes of goods that must be filled in, differs depending on the product category). As a result, you will receive a general code (GTIN).
- Order codes.
Indicate the required number of marking codes in your personal account on the Honest sign – the operator will generate as many for you. You will receive a file with Data Matrix codes.
- Print and apply code labels.
Download the resulting file and print the codes to the label printer. The ordered, but not downloaded or printed codes are stored in the system for 60 working days.
- Enter codes into circulation.
In the personal account of the Honest mark in the documents section, click “Put into circulation”.
- Equipment for printing labels. Choose the one that suits you in our catalog.
- Connection to the labeling system to register issued / imported goods, order codes for them and enter into circulation.For example, VLSI Trade and Manufacturing (Profi).
Submit a request
If necessary, the manufacturer / importer creates codes for transport packages and prints labels for them, forms aggregates and reports to the Honest mark about codes inside the packages.
Connect EDF to send electronic FRT with codes to counterparties.
The wholesaler needs to generate an electronic FRT and indicate in it the marking codes for the goods being shipped, sign it with an electronic signature and send it to the counterparty through the EDM operator.The operator himself will send the FRT to the Honest mark after signing by the recipient, and the codes inside the document will be transferred to the property of the buyer.
VLSI will check the UPD for errors before sending and upon receipt, warn and help fix it.
- Connection to EDF. In VLSI all incoming documents are free of charge, if you only accept the documents, then upon confirmation of the UPD, the data will be transferred to the Honest Sign even without a tariff.
- Connection to the labeling system to check the codes in the deliveries.For example, VLSI Marking.
- Equipment for scanning stamps.
You will receive an electronic FRT with EDF codes from your supplier. To check the stamps from the invoice with the ones received in fact, scan all the codes from the packages. If all is well, confirm the UPD, if there is a discrepancy, reject it or wait for the corrected UPD. If you want, you can immediately confirm receipt without verification.
- Update the firmware of the online cash register to add the marking code to the receipt.Check your cash register software for instructions. You can update the software from manufacturers and authorized service centers. “Tensor” has the status of ASC – please contact us.
- Connect the cash register to the OFD, which can transfer codes in the check to the marking.
- 2D stamp reader.
You need to sell marked goods through an online cashier with an OFD: the cashier scans the code, the goods are added to the receipt, and the fiscal data operator sends it to the marking system.
Marking with VLSI will not affect the speed of sales – the cashier scans only the Data Matrix code, and VLSI will add the product to the check itself. The data will be transferred to the marking automatically.
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Choosing equipment for the cash register and warehouse? Our video contains sets of VLSI for marking. Watch
What to do with unmarked residues?
Until December 1, 2020, all companies are required to label their balances.At the same time, products that will be imported into our country after October 1, 2020 must be marked earlier – before November 1, 2020.
How to keep records of balances?
Until the re-sorting of brands (when the system has a code, but you do not have it on your balance sheet, or vice versa) Honest mark will not follow. After the start of mandatory labeling, you will be required to accept on the balance and sell by scanning the codes from the goods. When the requirement appears, VLSI Marking will help to fulfill it.
How to work online stores with branded goods?
Acceptance proceeds as usual. When selling, it is necessary to remove the marked goods from circulation during shipment from the warehouse before delivery to the end consumer. Read more in the instructions.
What to do with returns of labeled photographic equipment?
If you have returned a product with a saved marking code, and you want to sell it further, then you need to re-enter this code into circulation with a return receipt. If the code is damaged, you need to relabel.
If you have returned an inappropriate product (marriage): no action in the GIS is required.
When should you apply marking codes on imported cameras?
It is necessary to apply marking codes on goods:
- when imported from the territory of the EAEU – before crossing the state border of the Russian Federation;
- when imported from other countries – before being placed under the customs procedure for release for domestic consumption or re-import.
How is the payment for the received marking codes carried out?
To pay for marking codes, a participant in the turnover of goods must sign contracts with the Operator in GIS MT and replenish a personal account.
Upon receipt (printing) of the generated codes from the Order Management Station, the money is debited from the account (50 kopecks excluding VAT for one marking code).
Summary data VORKEL
In the telephone directory Nnfirms. ru company vorkel is located in the section
VORKEL is located in the city of Nizhny Nov g.
You can contact a representative of the organization by phone +7 (831) 240-50-86. For more information, visit the official VORKEL website located at http: // www.vorkel.r52.ru.
We recommend you to clarify the working hours of VORKEL by phone +78312405086.
If you notice an inaccuracy in the provided data about VORKEL,
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