BTS McDonald’s packaging is selling for ridiculous amounts on eBay
By now you’re probably aware of the incredible hype surrounding the limited-edition BTS McDonald’s meal collaboration.
BTS, also known as the Bangtan Boys, is a wildly popular seven-member South Korean boy band.
The musicians teamed up with McDonald’s for an official band meal, which was advertised to arrive in special purple packaging.
Last week, after the meal’s launch, some people got regular McDonald’s cups, bags, and boxes, and they were not happy.
When it comes to Canada, McDonald’s says the purple packaging is rolling out across the country and should be available at most locations.
But, for those who can’t seem to track down the high-profile paper memorabilia, you have another, albeit more expensive way to lock some down.
Some folks who were lucky enough to snag the packaging have taken to eBay to make a profit by reselling the in-demand materials at a higher price point than one would expect.
In one case, a medium BTS McDonald’s cup is up for $70. Yes, for one cup. If you think that’s a lot, check out these open BTS sauce containers going for $15.
Looking for all four items from the meal? Get the whole bundle for a cute $120.
There are currently hundreds of listings on eBay alone, proving that BTS fandom is more dedicated than some of us could ever imagine.
People have even posted TikToks of themselves trying to wash the grease stains out of the coveted paper BTS bags. The dedication is real.
@namjoon.cheeks😭😭#btsarmy #bts #bts_butter💛🧈 #bts_official_bight #army#bts_butter♬ bts euphoria acapella – TAESTYEDIT
To many, these prices might seem unreasonable — but clearly, for collectors and serious fans you can’t put a price on BTS merch (even if there’s a ketchup stain on it).
Orders for the BTS meal can be placed online, in-restaurant, or through the McDonald’s app for delivery until June 20.
• McDonald’s: single-cup coffee sales US 2016-2017
• McDonald’s: single-cup coffee sales US 2016-2017 | Statista
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Grocery Headquarters, & Winsight Grocery Business. (April 1, 2017). McDonald’s single-cup coffee sales in United States from 2016 to 2017 (in million U.S. dollars)* [Graph]. In Statista. Retrieved September 22, 2021, from https://www.statista.com/statistics/819807/mcdonald-s-single-cup-coffee-sales/
Grocery Headquarters, und Winsight Grocery Business. “McDonald’s single-cup coffee sales in United States from 2016 to 2017 (in million U.S. dollars)*.” Chart. April 1, 2017. Statista. Accessed September 22, 2021. https://www.statista.com/statistics/819807/mcdonald-s-single-cup-coffee-sales/
Grocery Headquarters, Winsight Grocery Business. (2017). McDonald’s single-cup coffee sales in United States from 2016 to 2017 (in million U.S. dollars)*. Statista. Statista Inc.. Accessed: September 22, 2021. https://www.statista.com/statistics/819807/mcdonald-s-single-cup-coffee-sales/
Grocery Headquarters, and Winsight Grocery Business. “Mcdonald’s Single-cup Coffee Sales in United States from 2016 to 2017 (in Million U.S. Dollars)*.” Statista, Statista Inc., 1 Apr 2017, https://www.statista.com/statistics/819807/mcdonald-s-single-cup-coffee-sales/
Grocery Headquarters & Winsight Grocery Business, McDonald’s single-cup coffee sales in United States from 2016 to 2017 (in million U.S. dollars)* Statista, https://www.statista.com/statistics/819807/mcdonald-s-single-cup-coffee-sales/ (last visited September 22, 2021)
McDonald’s coffee cups will promote COVID-19 vaccine awareness
McDonald’s restaurants have partnered with the Biden administration to promote awareness of the COVID-19 vaccine.
This summer, customers will see McCafé cups and McDelivery seal stickers that feature the national “We Can Do This” campaign created by the U.S. Department of Health and Human Services, and the website, vaccines.gov.
McDonald’s said the campaign will start this month “with the debut of COVID-19 vaccine information from trusted third parties on McDonald’s billboard in Times Square.”
The new cups will debut in July to help customers “learn more about how they can protect themselves and the people they love from COVID-19, as well as where to find vaccine appointments near them.”
“We all want to protect ourselves and our loved ones and be together with our communities again. McDonald’s is excited to be doing our part for the people we serve, providing them with simple information that can help keep them safe,” said Genna Gent, McDonald’s USA Vice President for Global Public Policy and Government Relations.
“This is a team effort – it takes all of us. We’re proud to enter this partnership to provide trusted, independently verified information about COVID-19 vaccines to our customers in the nearly 14,000 communities we serve.”
The country is currently finding that some people are hesitant to get the vaccine, which now is readily available. Clinics around the country have reported that appointments are going unfilled.
“Getting vaccinated is easy. More than 150 million people have already gotten at least one dose of vaccine, and millions more are getting vaccinated every day,” said Health and Human Services Secretary Xavier Becerra in a news release.
“Thanks to McDonalds, people will now be able to get trusted information about vaccines when they grab a cup of coffee or order a meal. Ending this pandemic requires all of us working together to do our part, including encouraging our friends and family to get vaccinated.
This effort will help more people make informed decisions about their health and learn about steps they can take to protect themselves and their communities.”
- COVID-19 vaccine demand in Pa. ‘has really fallen off a cliff.’ Is it a lack of interest or access?
- ‘Joints for jabs, ‘shots and a chaser’: Vaccinators start to get creative with incentives.
McDonald’s partners with White House; coffee cups to feature ‘We Can Do This’ slogan promoting COVID vaccination
McDonald’s is partnering with the White House to promote vaccination information on its coffee cups as hesitancy grows about taking the potentially life-saving shot.
Beginning in July, customers in the United States will see redesigned McCafe cups and delivery seal stickers that features “We Can Do This,” a slogan created by the US Department of Health and Human Services to promote vaccine confidence. It also includes a website address (vaccines.gov) that directs people to nearby appointments and safety information.
The promotion will last several weeks and the slogan will be printed on roughly 50 million cups.
Prior to that, McDonald’s said its billboard in New York’s Times Square location will also display vaccine information beginning in mid-May.
“We all want to protect ourselves and our loved ones and be together with our communities again,” said Genna Gent, McDonald’s USA vice president for global public policy and government relations, in a statement. “McDonald’s is excited to be doing our part for the people we serve, providing them with simple information that can help keep them safe.”
Xavier Becerra, the Health and Human Services secretary, said in a statement that the public-private partnership will “be able to get trusted information about vaccines when they grab a cup of coffee or order a meal.”
“This effort will help more people make informed decisions about their health and learn about steps they can take to protect themselves and their communities,” he added.
McDonald’s wasn’t paid by the government for this promotion, according to a person familiar with the campaign.
The “We Can Do This” campaign was announced in March and aimed at encouraging hesitant Americans to get immunized. In a Kaiser Family Foundation survey, 47% of people who say they want to “wait and see” before being vaccinated said paid time off to get it would make them more likely to do so, and 39% said a financial incentive of $200 from their employer would work.
The US vaccination rate has declined from its peak last month, pushing officials to offer new incentives to further encourage the wary, hesitant and inaccessible to get vaccinated. So far, more than 150 million people in the US have received at least one dose of the vaccine.
(The-CNN-Wire & 2021 Cable News Network, Inc., a Time Warner Company. All rights reserved.)
People are already reselling their McDonald’s BTS Meal wrappers online
The BTS Meal from McDonald’s has, just like previous collaborations between the fast food giant and seemingly random celebrities, become a highly coveted commodity reserved only for those lucky enough to live in one of the cities carrying the limited edition spread — and yes, Toronto is one of those places.
Given the fact that K-pop septet BTS is the most popular band in the world right now, the meal — which is really just a standard 10-piece nugget meal that comes with specialty sauces and different packaging — is highly buzzed about as fans worldwide wait for it to hit their hometowns.
As of May 26, the $13 CAD (on Ubereats) meal has been available in ten countries including Canada and the U.S., with plans for a rollout in dozens more over May and June.
And, of course, people are already listing their wrappers and dips from the meal for sale online, as the purple branding and the cajun and sweet chili condiments are really the only things that make it remotely exceptional.
For a cool $50 on eBay.ca, you can get a lovely grease-stained McDonald’s bag bearing the lavender BTS logo next to the signature golden arches, along with the limited-edition cup and nugget box (all disposable, obviously) and, perhaps the only useful items in the lot, the two sauces that come with the meal, still unopened.
(This listing is obviously from Canada, as the bag comes complete with the words “THE BTS MEAL LE REPAS BTS” underneath.)
For $30 more, you can get not just the standard two sauces, but FOUR total — a pair of each rare flavour.
There are also countless listings for individual components of the meal — or, rather, what the meal comes in — such as the brown paper bag or nugget box, all for various prices, all of them ridiculous given that buyers are paying for literal garbage.
But, the BTS fandom or “Army,” as they’re called, is absolutely massive, extremely organized and also hugely influential, so the resales within a day of the special collab becoming available do make some sense.
Also up for grabs are a few BTS + McDonald’s crew shirts printed on standard Gildan black tees, presumably given to staff.
As part of the whole promotion, there will also be some “never-before-seen digital surprises each week featuring the band” available through the McDonald’s app at some point, the company says, as well as the release of special merchandise that is somehow inspired by the McNugget meal.
The partnership follows massively successful ones between McDonald’s and artists like J Balvin and Travis Scott last fall.
McDonald’s Japan summer drink cups now prized collectibles due to unintentional smut – Mothership.SG
McDonald’s Japan launched a line of McFizz soft drinks and made some whimsical summertime transparent cups to go along for on-point marketing.
The drinks, Lemon Ginger, Blue Hawaii, and Blood Orange flavors, are all brightly colored to boot.
via McDonald’s Japan
To highlight how pretty the drinks will look, designers decided upon a summertime romance theme for the three transparent cups with variations in design.
Various pictures of a guy and a girl, on opposite sides of the cup, become pretty portraits of young love in bloom as the characters engage in chaste kissing — achieved by turning the cup when the drink runs out.
“Oh no” time
But tilting the angle of the cup only causes the chaste love to turn to smut within a millisecond.
Damn, he’s lovin’ it.
The visual perception of drawings are important — any newbie artist can tell you.
A simple manipulation of distance alters the size of what is being perceived — like how your thumb positioned in front of your eye can cover an entire tree or building.
So, the pair of boy and girl ends up becoming some paedophilia smut as one of them looks visibly smaller and younger once the angle shifts some more.
Still on sale
McDonald’s reportedly has not pulled the cup from sale.
So, if you happen to be in Japan this summer 2019, you know at least one souvenir to bring home with you from the Land of the Rising Sun.
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McDonald’s Offers Cash in Recall of Shrek Glasses
McDonald’s is taking the unusual step of paying customers a premium to return Shrek drinking glasses that it has recalled because of concerns that cadmium used in the paint on the glasses could come off on children’s hands.
The company will pay customers $3 for every glass they return. The company had been selling the glasses for $1.99 with a food purchase and $2.49 without food. It announced on Friday that it was recalling millions of the glasses, which are painted with characters from the movie “Shrek Forever After.”
“It’s highly unusual to see a company that executes a recall pay any premium over the regular purchase price,” said Don Mays, senior director of product safety for Consumer Reports. He said that only 10 to 30 percent of consumers responded in a typical recall.
“If you offer a premium, it’s more apt to get consumers to respond to a recall and helps to get those unsafe products out of somebody’s home,” Mr. Mays said.
McDonald’s gave further details about the recall on Tuesday, including the price it would pay for returned glasses. It said customers could bring the glasses into any of its restaurants beginning on Wednesday and receive refunds in cash. They are not required to bring a receipt.
The premium was meant to account partly for taxes that customers may have paid, said Ashlee Yingling, a McDonald’s spokeswoman.
“We are making sure our customers are fairly compensated for the recall experience,” she said in an e-mail message. While 12 million of the Shrek glasses were intended for distribution in the United States, about 7.5 million were sold to consumers, the company said last week.
McDonald’s announced the recall after the Consumer Product Safety Commission said that tests on the glasses showed that low levels of cadmium, a heavy metal identified as a carcinogen, could come off on the hands of a person holding the glasses. The commission said, however, that the glasses were not considered toxic and that the risk to children was low.
McDonald’s is offering $3 for every Shrek glass. It sold about 7.5 million of them. Credit…Paul Sakuma/Associated Press
The level of cadmium in the glasses, according to the commission, was much lower than the level of the metal found in some children’s jewelry that prompted three recalls earlier this year, including the recall of 55,000 necklaces sold at Wal-Mart.
In the case of the jewelry, officials worried that children could suck on pieces or swallow them and that high levels of cadmium could be absorbed into their bodies.
The federal government has set a limit for the amount of cadmium that can be used in toys. The safety commission is working to set acceptable levels for other products.
Long-term exposure to cadmium has been associated with a variety of health problems, including kidney and bone ailments.
While the recalled jewelry was made in China, the recalled glassware was manufactured in the United States, by Arc International. Walt Riker, a McDonald’s spokesman, said last week that the company did not know where the paint used on the glasses came from, but he said that it did not come from China.
Cadmium is used in some paints to make bright colors, but industry representatives said that it was unusual for paints containing cadmium to be used in consumer products like glassware.
“To me the whole thing about the McDonald’s glasses is very much a mystery, and why they would be putting cadmium pigments in there,” said Hugh Morrow, a consultant for the International Cadmium Association and a former president of the trade group in North America. “Our position is that cadmium pigments should not be painted on consumer glasses.”
Meanwhile, McDonald’s announced on Tuesday that sales at stores in the United States that were open at least 13 months rose 3.4 percent in May, compared with those in the month a year earlier.
The company said that the sales increase was due in part to the popularity of Shrek-themed promotions for its Chicken McNuggets and Happy Meals. The statement on the monthly results did not mention whether the glassware promotion, which began on May 21, had also lifted sales.
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McDonald’s: Russians began to drink more coffee in quarantine
The fast food chain reported that cappuccino is the most in demand.
During the non-working month, Russians began to indulge themselves more often with freshly brewed coffee.According to McDonald’s sales data, Russians sharply increased their consumption in April. Sales of cappuccino in April, compared to March, increased by 83%, black coffee – by 44%, and latte – by 42%.
The study took into account data on sales through MacDelivery, MacAuto and delivery windows at all of the company’s enterprises in Russia. The number of medium portions of cappuccino sold through MacDelivery alone increased by 182%, black coffee – by 89%, and lattes – by 122%.
“We see that the Russians, observing the regime of self-isolation, are not ready to give up quality coffee,” said Tatyana Gura, director of national marketing at McDonald’s in Russia .- Today McDonald’s sells every third cup of coffee in Russia, which is undoubtedly a matter of special pride. And of course, we are pleased to give our visitors in such a difficult time little joys – delicious coffee from McDonald’s, which we prepare to the highest quality standards. ”
McDonald’s uses a specially developed unique blend of Arabica and Robusta to make coffee. The quality of the drink is increased due to high-tech equipment, which helps to select only the best grains, roast them evenly and pack them securely.International certificates UTZ and Rain Forest Alliance confirm that coffee is grown with care for the environment and for the people involved in production.
Since March 28, the company’s enterprises have switched to take-out and delivery operations in Moscow, the Moscow region and other regions, depending on the recommendations of the regulatory authorities. Seating rooms are temporarily unavailable for clients.
McDonald’s also took a number of measures to support its employees, making a commitment to keep all jobs and giving employees the opportunity to move between enterprises, temporarily work in McDelivery and part-time in retail chains.
Read also: A McDonald’s French fries supplier in Russia has suspended the work of the plant
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Big Mac and Big Dick – Money – Kommersant
Magazine “Kommersant Dengi” No. 27 of , p. 58
& nbsp Big Mac and Big Dick
It is said that Lee Iacocca, who once sold sausages, repeatedly and with regret said: “What a fool I was in 1955, when I did not get ahead of Ray Kroc, who bought from the McDonald brothers McDonald’s trademark “.Many would subscribe to these words. After all, today McDonald’s is not just an extremely profitable fast food chain. It is also an integral part of what is called the American way of life, a society of popular culture and consumption. Last week, at the age of 89, one of the founders of this culinary empire and the inspirers of that “cultural revolution”, Dick MacDonald, passed away.
On the highway
The best way to get out of the economic crisis is to start one big construction site or countless small ones.Roosevelt, who became president of the United States in the midst of the Great Depression, did just that. Among other things, he started the construction of a huge number of highways. When the highways were rebuilt, thanks to the efforts of private capital, they began to settle down. Gas stations, service stations, mini- and supermarkets – in general, all kinds of infrastructure – appeared along them.
“Something is missing,” thought brothers Mac and Dick MacDonald. And in 1940, they opened a small eatery on one of the busiest highways in the Californian town of San Bernardino.More precisely – a hack. More precisely, an ordinary restaurant serving chicken wings, barbecues, sandwiches, salads. The annual income of the institution turned out to be quite common – $ 200 thousand. Well, maybe a little more than competitors from less busy streets.
But for the MacDonald’s, it was a success that they decided to build on. After heated arguments over a cup of evening tea, the brothers finally came to a common denominator. The first ingredient for success is quality. There was not even a dispute here – the quality of food should be high.The second is prices. Dick insisted on lowering them and in the end managed to convince his brother: the already quite reasonable cost of a hamburger fell from 30 to 15 cents (by the way, it was raised only in 1967). The third is service. Mac insisted on its radical revision. The very location of the restaurant dictated a new concept of service: the driver must fill up almost as quickly as his car must refuel. As a result, the brothers decided to limit themselves to a standard set of the most popular dishes: hamburger, cheeseburger, milk, coffee and pie.A little later, the menu was supplemented with a milkshake and French fries. The barbecue and chicken wings were left to competitors.
The innovations significantly accelerated the process of serving customers, who no longer needed to wait for half an hour for their dish to be prepared. But for a radical increase in speed, this was still not enough. And then the MacDonalds decided to re-equip the kitchen: according to their order, local craftsmen made special production lines that made it possible to put the culinary arts on stream.When the renovated McDonald’s restaurant was reopened – and it happened in December 1948 – it was unrecognizable. The brothers hit the top ten: a queue of 150 lined up at the door of the most ordinary eatery.
By the mid-1950s, the small “hamburger factory” was already bringing the brothers $ 350,000 a year – almost twice as much as before. The experiment was clean: its place and participants did not change, the action took place in the same San Bernardino.In the meantime, competitors from the neighboring streets were biting their elbows, the MacDonald spent all their free time on the tennis court. But not playing tennis. They practiced drawing.
With chalk in hand, the brothers crawled around the court and tried to draw an optimal plan for a restaurant kitchen in full size. The rains from time to time washed away some details, but Dick and Mack restored them and improved them along the way. When the plan was ready, the chefs were invited to the court. Running between the painted plates, imitating the stages of cooking simple food, they made their rationalizations.From the outside, everything looked like a madhouse, but the result was excellent. After the relocation of the equipment in accordance with the drawn plan, the maintenance of the production lines was brought to automaticity, which made it possible to increase the restaurant’s throughput and revenue.
Soon, Dick came up with the slogan “Millions Served” (later – “Billions”) and painted a thermometer on the wall of the restaurant, on which, instead of the temperature, he noted the number of hamburgers sold. With the same speed with which the thermometer was painted over, the popularity of the McDonald’s spread throughout the country.In 1952, American Restaurants Magazine published an article about the “hamburger factory”, after which the brothers were inundated with business proposals for partnerships: they received at least 300 requests a month from all over the country. The brothers soon opened their first branch in Phoenix, Arizona, called Neil Fox. It was a red and white building with a tiled roof. Above its entrance was the letter “M” in a golden arcade.
On this, in the list of McDonald’s merits in the formation of a chain of fast food restaurants, you can safely put an end to it.Later, one of the top managers of the company said: “Mack and Dick own the original design, development – Ray Krok.”
When Reynold Albert Kroc turned 15, he was kicked out of school. During the First World War, he was drafted to the front as an orderly. After the war, Kroc started selling disposable tableware, but soon gave up this business, because at one point he was completely captured by the idea of selling multi-mixers. He sold his house, his property, and bought the exclusive right to distribute the five-nozzle milkshake mixers.Hearing that there were eight such mixers in the McDonald brothers’ establishment in California, he, without hesitation, got into the car and rushed west.
On a summer morning in 1954, an elderly man of quite ordinary appearance, but outstanding – although not yet realized – abilities, crossed the threshold of the McDonald’s restaurant. What he saw shocked him. People poured into the restaurant, chefs knocked off their feet, his favorite mixers hummed non-stop. Ray had never seen anything like this. “How many mixers can be used in such a case, if you expand it,” he gasped with excitement.Looking at the crowd of visitors with bags full of hamburgers, fries and glasses of cocktail, Kroc realized: “This will work anywhere in the United States! Anywhere.” He instantly had a plan for a quick, limitless expansion of the network, and he ran to look for the owners of the restaurant.
The brothers were used to rave reviews, but they were still slightly surprised by the enthusiasm of the unexpected guest. “Who will do this?” – Asked Dick, whose plans did not include expansion to the whole country and beyond. “I AM!” – Kroc exclaimed and became the exclusive franchise agent of the McDonald brothers.At that time he was already 52 years old. At this age, most people end their vigorous activity and strive for peace. It was to retire that Dick and Mac dreamed of leaving, but not Ray.
On March 2, 1955, he registered the McDonald’s System Inc. franchise company. Croc pledged to give almost a quarter of her income to the MacDonald’s. A month and a half later, in Des Plains, Illinois, Ray opened the first branch (later turned into a museum for the company). Now it was called McDonald’s.The first day of his work brought in an income of $ 366.12. The design of the restaurant and its menu have remained the same. Kroc only slightly adjusted the service concept. To the three principles of the MacDonald brothers, he added a fourth – purity. As a result, we got the QSC & V formula – Quality, Service, Cleanliness and Price (subsequently, none of the top managers, none of the company’s shareholders dared to add or subtract anything to it).
With the same speed with which the cooks worked, Kroc opened more and more new restaurants (today, the successors of his business open an average of one new restaurant at five o’clock).As a result, by the beginning of the 60s, 238 fast food restaurants were already operating for the McDonald brothers, where 400 million hamburgers worth $ 37.6 million were sold in a year. But the brothers were not very happy with such dynamics. Simultaneously with the turnover, the company’s debt on loans attracted to expand the business grew. In 1960, they amounted to $ 5.7 million. This is with an annual profit of $ 77 thousand. Upon learning of this, first Mac, and then Dick grabbed his head and tried to calm Ray. Croc, however, was calm and suggested that the brothers simply leave the sinking ship: to finally sell him all the rights to the McDonald’s trademark.The MacDonald’s asked for a lump sum of $ 2.7 million in cash – $ 700,000 in taxes and a million for each – plus regular deductions for the use of one of the oldest Scottish surnames. This is a fair price for the time. The deal was closed in 1961. Croc became the sole owner of a fast-growing restaurant chain. And in the same year he paid off the loans. The entire purchase cost Croc $ 14 million.
The MacDonald brothers finally retired from cases in which they did not really delve into them before.Dick settled in New Hampshire, Mack in Massachusetts, leading a quiet life on regular assignments. Nevertheless, as wedding generals, they were regularly invited to the annual shareholders’ meetings, and they invariably attended them. After Mac MacDonald died in 1971, Dick sat on the presidium alone. Sometimes he was asked to write in the company’s annual report on the importance of taking into account the interests of the consumer. Dick always responded to such requests. In 1984, Ed Ransey, president of McDonald’s USA, handed Dick, who made the first signature McDonald’s sandwich, a $ 50 billion hamburger.Celebrations on the occasion of that momentous event were overshadowed only by the news of the death of Ray Kroc. And the last of the founders of the company – Dick MacDonald – died last week, July 14.
But their work continues to live on. Now more than 23 thousand fast food restaurants operate under the McDonald’s brand in 111 countries of the world, of which 39 are in Russia (McDonald’s’s closest competitor, Subway, owns only 10 thousand restaurants). The prices of McDonald’s shares, along with the shares of 29 other largest American companies, are included in the calculation of the Dow Jones Industrial Average.And according to the Economist magazine, prices for the most famous McDonald’s dish, Big Mac, are no less important indicator than this index and many others. In any case, the magazine regularly publishes the so-called “Big Mag Index” – the dollar-denominated price of sandwiches in 15 countries around the world.
THE MACDONALDS DID NOT USE THE RESTAURANT CHAIN BY THEIR SURNAME.RAY CROCK
DID IT FOR THEM
THE MACDONALDS DIDN’T REGRET THEIR BUSINESS BOUGHT BY RAY CROCK. FOR THEM DID YACOCCA
THE MACDONALDS DID NOT GUESS TO BUILD ONE OF THE MOST FAMOUS ECONOMIC INDICATORS ON THE PRICES OF HAMBURGERS. THE ECONOMIST MAGAZINE MADE IT FOR THEM
Extra Large Big Mac
America is all filled with McDonald’s.They are in the wilderness, in the wild steppes of Oklahoma, on exotic dirt roads deep in Kansas, in the snow-covered fields of Idaho. A lonely traveler drops in there as if it were his own kitchen. Here is the counter, yeah, here is the home table with a plastic top, in the refrigerator, as always, Coca-Cola, and over there, in the very corner – it’s impossible to make a mistake, for how many years we’ve been eating here – a bathroom.
All life goes on here. Here are kindergarten visitors exploring the children’s menu with pictures. There, the proletarians in overalls spend a working afternoon.And over there in the corner are gathered withered pensioners, chatting about their old man, having gathered at the appointed time. These are their hefty old-fashioned white Cadillacs lined up in the free parking lot. No one is a stranger here at the celebration of life: here is a table for the disabled, a toilet for them, with a wide door for a wheelchair to pass through. She, by the way, is painted in blue and in a special parking lot.
In general, the home is dear, what is already there! Yes, yes, this is a symbol of the homeland. Which you can – in the American view – be proud of.Because this is nothing more than a victorious march. Americans are especially pleased to participate in it in Paris, after a walk under the Arc de Triomphe. Because no one in the world suffers from more hatred of “MacDaw” (French abbreviation) than the French. And so the traveler enters his native diner and sees how the French, in impotent rage, eat the Big Mac. Yes, the one that is supposedly harmful, and tasteless, and too fast! And wash it down with Coca-Cola! If they meet a friend there, they will blush, turn away and pretend that it is not them at all.But there is no escape. Children of the arrogant French – the very ones who are proud of their delicate, exquisite and most expensive cuisine – go to McDaw’s openly, without hiding, gorge themselves on these indecent sandwiches. And they are terribly fond of having fun at children’s birthdays, which McDaw gladly arranges – in contrast to the notorious bistros and vaunted cafes on the boulevards …
Recently, the average traveling American can contemplate the same picture during a break between a bus tour of Moscow and a walk to the Tsar Bell.Yes, McDonald’s turned out to be a terrible weapon of the Cold War. Our probable opponents set up their eateries all over the world with the same fervor and fury as we are the district committees of fraternal and friendly Communist Parties. True, with much greater success. As a result, when everything was over, ten minutes’ walk from the Kremlin at the entrance to the rapid reaction unit and the forward basing of world imperialism, there was the same queue at the location of the American fast food base as the Mausoleum had before – or maybe the same ! Moreover, under the victorious banner of “McDonald’s”, in his uniform, the Russians served as mercenaries.
The game is done, there are no more bets. Bad or good McDonald’s doesn’t matter, because it has done its job. And therefore it will not go anywhere. Others can now only catch up, trying to cook fast food even faster than at McDonald’s.
Dick MacDonald is a representative of the ancient Scottish clan Donald (the word comes from the Celtic “Duchnal” – owning the world).The first mentions of it date back to the 6th century. The resounding commercial success of this name dates back to the 20th century. In 1961, Dick and Mac MacDonald sold the McDonald’s trademark for $ 2.7 million. Today it is valued at $ 16 billion 90,077
Products manufactured by McDonald’s plant in Solntsevo are exported to 12 European countries. American lifestyle imported in exchange
The dish called “Big Mac” was first made in 1968. In any slow food restaurant, the chef would be given a hand for such art.In any fast food restaurant –
Top managers of the McDonald’s company in the form of peddlers. Brick, plaster, whitewash, oil. In general, almost a fresco a la Russian popular print. True, the company’s employees claim that McDonald’s sells its products only in branded restaurants. You can’t meet her on the street
90,000 Journalists were told how coffee is made for McDonald’s | Society news
The preferences of coffee lovers during the pandemic remained unchanged
According to statistics, Russians drink 160 million cups of coffee a year a year, while every third cup of coffee outside the home is drunk in McDonald’s restaurants.On a press tour of the Paulig coffee roaster, journalists were shown the entire coffee journey before reaching McDonald’s restaurants.
As the director of the plant Sergey Yushin said, the history of the plant is a 140-year history of coffee production. In 2011, a local production plant was opened in Russia, while the enterprise has been cooperating with McDonald’s for 18 years.
Before starting work, each employee changes into overalls (including a special hairnet), and taking into account modern realities, the use of PPE is mandatory.
The first local stage of quality control is the warehouse where all the components for coffee preparation are stored. Each batch of green coffee is accepted into the system with its own identification number. After a while, coffee is fed to the equipment – roaster (from the English roaster – roasting). The product is fried for about 10 minutes at a temperature of about 200 degrees.
According to Yulia Babenko, manager for quality assurance, labor protection and optimization of business processes at the Paulig plant, all coffee of the company is coffee from 100% trusted sources.
“Coffee is a product of organoleptic properties, and quality control is very important here,” says Babenko. – The coffee from each country is outwardly different. For example, from Colombia – greenish, and Brazilian – small in size. In order to correctly determine the quality of a product, the competence of employees is important, therefore they constantly undergo training in Finland. Each batch is subject to control. The main instrument is tasting. Our employees taste from 100 to 150 cups a day, after which the profiles are filled in, and only approved coffee is put into production. “
Modern express analyzers “participate” in production, which in 1-2 minutes measure the color of the coffee, its moisture content, the degree of grinding. The next day the final tasting takes place.
“And before we release coffee, we brew it in accordance with the methods that we offer to consumers (a special coffee machine is installed for this). If the coffee meets all the established quality parameters, then this product is approved for sale, ”added Yulia Babenko.
Sergey Yushin said that the plant has five packaging lines. Each pack goes through automatic weighing equipment, there is also a final stage of quality control in terms of extraneous hits – at the final stage, packs are scanned and those where the presence of “stones” is possible are discarded. The valve on the packs prevents oxygen penetration, but allows excess carbon dioxide to escape. Then the product goes through a pallet and goes to warehouses, from where it goes to restaurants.
According to McDonald’s employees, the preferences of Russian coffee lovers have remained unchanged during the pandemic. The bestseller among coffee drinks is a cappuccino with a volume of 0.3. In second place – latte, in third – standard coffee. Moreover, these preferences do not change depending on the region.
90,000 How McDonald’s differs in different countries
Let’s talk about unhealthy food.
McDonald’s is not in the best shape right now.At the end of 2013, worldwide sales fell, and in 2014 and at the beginning of 2015, the trend continued. According to the American Customer Satisfaction Index, McDonald’s has lost ground among the major fast food restaurants. There is a crisis , even the CEO was changed. Since March 1, the fast food chain has been headed by Briton Steve Easterbrook, replacing Don Thompson, who left his post.
Nevertheless, every customer visiting McDonald’s in any country, knows what to expect from him .You can eat Big Macs with fries everywhere. But there are also surprises.
At home, McDonald’s is in deep stagnation. The corporation is clumsy, lagging behind the market is noticeable to the naked eye. Consumer tastes change, but fast food chains don’t. Image falls . McDonald’s in the United States is like a restaurant for the poor – it is empty, the corresponding contingent, in some establishments even a time limit is imposed on food.
With the arrival of Steve Easterbrook, changes were certainly not long in coming.Only not all have led to the desired effect. McDonald’s took on everything that was possible, and looked what idea would take root . It didn’t work with fish nuggets. And because of the increased menu, it became more difficult for customers to make their choice. Due to the change in the cooking technology, the waiting time for the order increased, which also did not save the day. Customers are leaving and it won’t be easy to get them back.
Unusual items in the menu
McDonald’s helps the rest of the world, here the network is quite popular.But even in this case, he needs to develop and improve. Recently, fast food at Frankfurt Airport has switched to a restaurant service scheme. A waiter with a tablet can come right up to the table and take your order . And then – collect it and bring it. At the same time, self-service terminals and checkout workers have not gone anywhere.
The trend of healthy eating did not go unnoticed. In the same Germany, burgers from 100% organic beef began to be sold to German and Austrian cows.Animals feed only on ecological meadows that do not contain pesticides.
If popular, such schemes will be extended to other points in the network. And this applies not only to Europe, but also to other countries. It remains to figure out where to find so many ecologically clean pastures.
Unusual items in the menu
McDonald’s is one of the most common foreign fast foods in China. Compared to other street food, the prices are quite high. But fast food remains one of the few sources of coffee , which is difficult to find in China.Therefore, the fast food chain is invariably popular with foreigners tired of the peculiar Asian cuisine.
The menu is numbered, even without knowing the language, you can literally make an order on your fingers. The delivery service has been developed, and not only McDonald’s, but also other foreign fast foods, such as KFC and Pizza Hut. They are trying to attract the interest of the indigenous population by adding dishes from local ingredients to the menu, which at first glance may seem strange.
Unusual items in the menu
McDonald’s can only be found in in several African countries. The product range is complemented by local favorites such as MacFalafel. As in other Muslim countries, during Ramadan, a menu is available that is fully consistent with religious principles.
Egyptian McDonald’s left the impression of a noisy and dirty place. But even there, the menu is more extensive than the Russian one.
Unusual items in the menu
In this country, the opposite is true. A small isolated market is easy to follow, so many innovations are being tested in Australia. The first McCafe opened there, in 1993, in Melbourne. Now, in the same city, an official food delivery service has appeared (this is not an innovation, but it is quite rare).
In the Australian McDonald’s, the order can be formed through the application in the smartphone, and then, show the QR code to the cashier.Food will be brought to you without any problems. You can even design your own burger from the available ingredients to choose from.
In Sydney, one of the McCafe’s turned into a healthy food restaurant The Corner. It lacks the usual burgers, which were replaced by salads, lentils, rice and chicken breast.
Unusual items in the menu
Big Mac Index
And what about the prices? Although the menu differs from country to country, there are several classic burgers in every country.Among them, Big Mac stands out – flagship McDonald’s. Comparison of the cost of this burger is used as an unofficial economic index that shows how much the currency of a certain country is undervalued or overvalued in relation to others.
Russia ranks fourth from the end of . Prices in our McDonald’s are among the lowest in the world. The honorable first place is occupied by Switzerland, for a popular burger you will have to pay about $ 7.
They say that in Russia food at McDonald’s tastes better than in the USA.
Certainly, it will not be possible to tell about every country within the framework of one article. Readers’ help would be very helpful. Who has been to which McDonald’s? What can you say about the menu, restaurant setting, overall impression?
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Let’s talk about unhealthy food. Now McDonald’s is not in the best shape.At the end of 2013, worldwide sales fell, and in 2014 and at the beginning of 2015, the trend continued. According to the American Customer Satisfaction Index, McDonald’s has lost ground among the major fast food restaurants. The crisis is evident, even the general director has been replaced. Since March 1, the fast food chain has been headed by a Briton …
Author, engineer, coffee lover and father of a little “why”. I try not to overgrow with gadgets. Does not work.
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Ground coffee Egoiste Truffle – “Ground coffee“ Egoiste Truffle ”- I liked it, but don’t expect something special and magical.”
Our weather is disgusting, autumn rain pours that day.But how nice it is to come home and have a cup of coffee!
This time I opened a pack of this coffee:
Ground coffee “Egoiste Truffle”
EGOISTE Truffle –
premium Arabica mono-variety with seductive thick creamy foam and delicate chocolate flavor reminiscent of the famous French sweets.
Coffee House Khors
129626, Russia, Moscow, DROBOLITEINY PER, D 2
Coffee House Khors
Pro I have written more than once in other reviews of the Egoiste coffee maker.
A very cunning and “muddy” international company “VIRMINA TRADING LIMITED”, which was registered in Moscow, but the main office is in an offshore zone in Cyprus.
Right there, the manufacturer “Coffee House Khors” is indicated, again, registered at the same address in Moscow.
In general, I cannot say specifically whose coffee it is and where it is produced.
100% premium arabica.
Region where coffee is grown:
5/10 (Medium roast)
Arabica, medium grind, medium roast, below medium acidity, with a strong aroma.
This coffee can be prepared in almost any way: brew in a turkish pot, brew in a mug, using a coffee machine, a geyser coffee maker, etc.
Appearance, taste and aroma:
Regular pack. There is a gas valve.
Unfortunately, there is no “latch”, which is not very convenient.
True, the pack is equipped with adhesive tape so that after opening it could be closed without any problems.
Only, for some reason, I have this kind of “Velcro” constantly peel off. It is easier to pour coffee into an airtight container or jar. Or you can just tie it in a plastic bag.
Brown coffee. Rather dark than light. But, and not nearly black like some espressos.
True, I am not a taster, but, unfortunately, I did not catch the aroma of the truffle.
Just a pleasant coffee aroma, well, maybe I also caught a hint of chocolate when I was brewing coffee.
Foam is present.
There is a sourness in the taste, but a little bit, I like it.
The roast is pleasant, medium. There is no bitterness. There is no question of any taste and smell of burnt grains.
For lovers of “strong” and tart varieties of coffee, Egoiste Truffle will probably not seem very bright.
This coffee with milk “went” to me.
I recommend Ground coffee “Egoiste Truffle”
I liked this coffee.
– bright aroma,
– good foam,
– no bitterness,
– almost no “sourness”, which I don’t really like.
True, everything is subjective here, “there is no comrade for the taste and color.”
Nice coffee, but without something individual and extreme.