Margins for business cards: Standard Business Card Size | UPrinting.com

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Standard Business Card Size | UPrinting.com

Business Card Sizes and Tips on How to Setup Design with Bleeds

A business card is a powerful marketing tool. Make sure that it represents your brand and conveys the right message. Just like using the right type of business card paper, determining the size of your cards is important. It will help you define how much room you have to work with the text and design. 

The standard business card dimension is 3.5 x 2.0 inches. With bleeds, you can use 3.75 x 2.25 inches. The bleed area is an extra 1/8 inch space added to the actual dimension of the card. It’s a safety margin for designs that may extend beyond the finished size of your card. These spaces are then trimmed off after printing. While the bleeds are danger zone, these cards also have a safe design zone. You should put all important information in this area. 

Here at UPrinting, we provide both custom and standard sizes. We offer two product varieties to match your design and layout: 

Standard Business Cards – These are available in Slim (1. 75” x 3.5”), Square (2” x 2”), and US Standard (2” x 3.5”) sizes. These can be used as loyalty cards, appointment cards, calendars, and more. Standard option will be perfect for those looking to print real estate business cards with basic information and design.

 

Die-Cut Business Cards – In this option, you can customize your own shape to represent yourself or your business better. This adds creativity and style to your custom cards. If you are looking to create modern business cards, a die-cut option will be perfect.

 

Here are some tips when setting up your business card size: If you want to create a 3.5” x 2” business card, your document page size should be 3.75” to 2.25”. For vertical business cards with the long size up, switch the page. You can do this by interchanging the width and height. In this way you don’t have to rotate the card to see the design.

 

For your design, you can hire a professional business card maker to create the graphics for you or simply look for free business card templates online. You can also browse UPrinting’s free templates. 

 

For more information on business card printing, call us at 1-888-888-4211. You may also reach us through our “Live Chat” button on the upper right of this page. We’ll be happy to assist you!

What is the Bleed, Cut Line and Safety Line in Business Cards

When creating your own business cards, it’s important to know about business card bleed, cut lines and safety lines. So, here’s what each of them mean and how they’re used in the business card industry.

Bleed – The bleed is the area that all artwork must extend to in order to ensure there are no blank (or white) spaces left over after cutting the business card.

Cut Line – The cut line (aka trim line) is the line where the business card printer targets the cut.

Safety Line – The safety line is a margin inside from the cut line where all text must be contained.

Keep reading to find out why all 3 are so important to understand and use when printing business cards.

Why is bleed important?

Imagine you’ve drawn a straight line down the middle of a piece of paper with your pen, and you cut along the line with scissors. Chances are that you wont be able to cut exactly on the line.

If you did, you would find half of the line on one piece of paper, and the other half on the other.

But, this just doesnt happen. The line is thin, your hands are shaky, and your paper isnt perfectly aligned. This results in slight variations when cutting. Meaning, you might accidentally cut into the bleed area.

Now, imagine if your artwork didnt extend to the bleed line, and instead there was nothing there. If your card wasnt cut perfectly straight, some edges of the card would expose white paper.

Business card printers dont always cut perfectly straight. This is why having a bleed area is so important if you have artwork that extends to the edge of the business card. That way, if the printer cuts the card slightly outside the desired cut line, you wont have ugly white spacing on the edges.

What is the standard bleed?

Although most printers have their own requirements when printing business cards, at the very minimum, you should have about 0.25 inches (6mm) of bleed in your business card design.

For a standard size business card which is 3.5 x 2 inches (or 88.9 x 50.8 millimeters), your whole card size, including the bleed area should be 3.75 x 2.25 inches (or 95.25 x 57.25 millimeters).

Standard Business Card Sizes Around the World

Standard business card printing dimensions vary from country to country. The standard business card size is 3.5” x 2” in the United States and Canada. If you’re a designer from outside the US and want to create standard American business cards, the close approximate would be 51 mm x 89 mm or a 1.75 ratio.

Here are the dimensions of American, Japanese, and UK standard business cards and credit cards for comparison:

To be clear, 3.5” x 2” is the standard finished size. There may be a bleed area that can extend further out before the cards are trimmed to their final size. This allows for a safe space when trimming down a business card design. This bleed can be any width, but â??” is typical for the North American context.

Standard business card sizes are not regulated by any official body. Existing size standards throughout the world exist due to tradition and convenience. Business card holders and filing devices in different countries may also be more compatible with the existing standards. Other cards such as credit cards and banking cards may influence the standard business card size in a certain countries. For instance, banking cards (85.60 × 53.98 mm) and business cards in Western Europe (85 × 55 mm) allowing them to be easily used in the same storage cases if needed. The dominant standard in a neighboring country can also cause a certain standard business card size to be adopted, such as the case of Canada adopting the standard American business card size. Taken together these factors can reinforce the uniformity of business card dimensions within countries.

Here’s a table of standard business card sizes in different countries for comparison.

Country/Standard Dimensions (inches) Dimensions (millimeters) Aspect ratio
Canada, United States 3.5” × 2 89mm × 51mm 1.75
Japan 3.582” × 2.165” 91mm × 55mm 1.655
Ireland, Italy, United Kingdom, France, Germany, Austria, Netherlands, Spain, Switzerland, Belgium, Slovenia, Portugal, Turkey 3.346” × 2.165” 85mm × 55mm 1.545
Australia, Denmark, New Zealand, Norway, Taiwan, Sweden, Vietnam, India, Colombia 3.54” × 2.165” 90mm × 55mm 1. 636
Hong Kong, China, Singapore, Malaysia 3.543” × 2.125” 90mm × 54mm 1.667
Iran 3.346” × 1.889” 85mm × 48mm 1.771
Sri Lanka, Argentina, India, Brazil, Bosnia and Herzegovina, Costa Rica, Czech Republic, Croatia, Estonia, Finland, Hungary, Israel, Kazakhstan, Lithuania, Poland, Romania, Russia, Serbia, Montenegro, Slovakia, Ukraine, Uzbekistan, Bulgaria, Latvia, Mexico, South Korea and South Africa 3.543” × 1.968” 90mm × 50mm 1.8
ISO/IEC 7810 ID-1, (credit card size) 3.370” × 2.125” 85.60mm × 53.98mm 1.586
ISO 216, A8 sized 2.913” × 2.047” 74mm × 52mm 1. 423
ISO 216, C8 sized 3.189” × 2.244” 81mm × 57mm 1.421
ISO 216, B8 sized 3.465” × 2.441” 88mm × 62mm 1.419

Download and share our infographic on Business Card Sizes Around the World.

As you can see from the table, the standard business card sizes from all over the world are not that radically different. The difference between the widest and narrowest standard is just around half an inch. If you give someone a traditionally-shaped business card with a different country’s standard dimensions, they won’t necessarily know the difference until you tell them or if they try to store your card somewhere intended for a local standard. In most cases, your business card would likely still fit, especially in the case of US standard size cards, which are slightly narrower compared to others.

Did we answer you questions on standard business card sizes? Tell us your thoughts.

Create and print your own business cards in Publisher

Publisher makes it easy to produce effective business cards, whether you create your own design or use one of the Publisher designs. You can use color schemes and font schemes to select the colors and fonts that reflect your company’s image. You can further customize your business cards for specific market segments or locales, and you can add names and job titles for new employees as your business grows.

What do you want to do?



Design your business card

When you start to design your business card, it is helpful to select your printing method — such as spot color or process colors if you plan to print your publication at a commercial printer — so you can plan ahead for any printing issues that may affect your design decisions. The business cards that you design in Publisher can be printed on your desktop printer or taken to a commercial printer, depending on your needs:

  • You may want to take your design to a commercial printer if you have to precisely match a specific color, if you need a large quantity, or if you need precise alignments or folds. Commercial printers have sophisticated machinery and offer a variety of papers, inks, varnishes, and other options.

  • You can get great results with a desktop printer, too. Using a desktop printer gives you the flexibility to change your business cards at any time to better fit your needs. Most office supply stores carry prescored card sheets in a range of colors and specialty papers that have preprinted designs.

No matter how you choose to print your business cards, remember to include these basic elements:

  • Your company name and logo

  • Your name and title

  • Your mailing address and phone and fax numbers

  • Your e-mail address

  • Your Web site address (URL)


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Create a business card

It is easy to get started by selecting one of the business card designs that are included with Publisher.

Create a one-sided business card

  1. Click File > New and choose Built-in to use one of the templates installed in Publisher.

  2. In the Business Cards catalog, under Installed Templates, click the design that you want.


    Note: If you know that you will be printing on a specific manufacturer’s product, scroll to the specific manufacturer’s section, and click the product that you will be using. If the product that you will be using is not listed, follow the procedure below.

  3. Under Customize, do the following:

    • Select a Color scheme and Font scheme.

    • Click the drop-down menu under Business information and click Create new… to automatically populate each card with the same information.

    • In the Create New Business Information Set dialog box, enter your information in the fields, including Business Information set name.

    • If you have a Logo, click Add Logo.

    • Click Save.

  4. Under Options, do the following:

    • Select a Page sizeLandscape or Portrait.

    • If you want to include a logo, check Include logo.

    • Click Create.


    Tip: Using Publisher 2010? In the Publication Types task pane, click Business Cards, then in the Business Cards catalog, click the design you want. Choose any options that you want, such as color scheme, business information set, or whether you want portrait or landscape orientation. Then, click Create.

Set up business cards for a specific manufacturer’s product

If you purchased business card sheets from a specific manufacturer, you can set up your business card in Publisher so that the dimensions match the card sheets when you print the cards.

  1. In the Page Design tab, click Size, and then click More Preset Page Sizes.

  2. In the Preset Page Size dialog box, scroll down to the Business Cards section, find the specific manufacturer that you want, and then click its name.


    Note: If you can’t find your specific manufacturer or their specific product, carefully measure the size of the business card that you want to print on, being sure to exclude that portion of the card that doesn’t get printed on. Click Custom Page Size, and then type the business card dimensions in the Custom Page Size dialog box. For more information about setting up a custom page size, see Custom Page Size dialog box.


    Tip: Using Publisher 2010? In the Format Publication task pane, under Business Card Options, click Change Page Size. In the Page Setup dialog box, scroll down to the Business Cards section, find the specific manufacturer that you want, and then click its name.

  3. Click the specific page size that you want, and then click OK.

  4. Before you print on your card stock, practice with some plain test sheets to make sure your business cards are printed the way that you want.

Add your text


Note: If you stored your business contact information in a business information set, and you select a business information set, it will automatically populate your business card. To edit your contact information or replace your business contact information with a different business information set, click Business Information on the Edit menu.

Change the size of text

In most cases, the text is resized automatically to fit within a placeholder text box. However, you can manually adjust the text size.

  1. Click the text box.

  2. On the Text Box Tools Format tab, point to Text Fit, and then click Do Not AutoFit.

  3. Select the text, and then choose a new font size from the Font Size drop-down on the Text Box Tools Format tab.


Tip: Using Publisher 2010? On the Format menu, point to AutoFit Text, and then click Do Not AutoFit. Select the text, and then choose a new font size from the Font Size list on the toolbar.

Replace a placeholder logo with your own logo

    Click the logo placeholder, pause, and then click the placeholder picture again to display the Insert Picture toolbar.

  1. In the Insert Picture dialog box, browse to the location with the logo that you want to insert into the publication, and then double-click the picture. Publisher will automatically size the image to fit.


Note: If you have included your logo in a business information set, and you select that business information set, the logo is added to new publication automatically.


Tip: Using Publisher 2010? Click the logo placeholder, pause, and then click the placeholder picture again to display the Picture toolbar. On the Picture toolbar, click Insert Picture

. In the Insert Picture dialog box, browse to the location with the logo that you want to insert into the publication, and then double-click the picture. Publisher will automatically size the image to fit.

Create a two-sided business card

The back side of your card is a great place to add information to make it easier for customers to do business with you. You might want to include any of the following:

  • Map of your business’s location

  • Driving directions

  • Coupon

  • Special discount for a referral

  • Company motto

  • Product list

  • Translation of side one into another language

Add information to the back of your business card

    Complete the steps for creating a one-sided business card.

  1. In the Pages navigation pane, right-click the existing page and select Insert Page.


    Tip: Using Publisher 2010? On the Insert menu, click Page.

  2. In the Insert Page dialog box, click After current page, and then select any options that you want.

    For example, if the second side of your card will display the company motto, you may want to click Create one text box on each page. If the second side will include a translation in a different language, you may want to click Duplicate all objects on page, so that all of the colors, graphics, and text are available on the second page.

  3. Add the text, images, and other information that you want to appear on the back of your card.

  4. When the back side of the business card looks the way that you want, save the file.

Before you print your two-sided business cards

If you are printing two-sided business cards on your desktop printer, test your design on plain paper first, for the following reasons:

  • Desktop printers often don’t align two-sided documents precisely. This is especially true if your printer does not support duplex printing and requires you to manually reinsert the paper to print on the second side.

  • To be printed correctly, front to back, the page margins of your card layout must be even (as they are in the default layout of 10 copies per sheet). If you have customized the spacing for margins or gaps, or if you have changed the Copies Per Sheet setting, the fronts and backs will be harder to align.


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Print business cards on a desktop printer

    Open the business card document that you want to print.

  1. Load the printer with the paper that you want to use to print a test sheet.

  2. Click File > Print.

  3. Under Printer, choose the printer that you want to print to.

  4. Under Settings, go to Pages and select either One page per sheet or Multiple copies per sheet.


    Important: If you selected a page size for a product from a specific manufacturer, the options for that product are already set up.


    Tip: Using Publisher 2010? On the File menu, click Print. On the Publication and Paper Settings tab, choose the printer that you want to print to. Under Printing options, click One page per sheet or Multiple copies per sheet. Under the Preview window, click Show how to insert paper, and then click Run the Two-Sided Printing Setup Wizard. The wizard collects information about your printer to help you determine which way you should insert the paper to test your publication. This is helpful even if you are printing a single side of a publication.

  5. Click Print to print a test sheet, and then make any adjustments that you want.

  6. Load the printer with the paper or the manufacturer’s card stock that you want to print on.


Notes: 

  • Publisher will automatically set up your business cards to be printed correctly, whether they have landscape or portrait orientation.

  • Unless you customized the size of your card or chose a specific product from a manufacturer, Publisher defaults to the standard business card size of 2 inches by 3.5 inches.

Change the number of copies per sheet

To change the number of copies that are printed per sheet, do the following:

    Click File > Print.

  1. Under Pages, Select either One page per sheet or Multiple copies per sheet.

    If you choose the Multiple copies per sheet option, you can change the number of copies per sheet by changing the Copies of each page.


Tip: Using Publisher 2010? On the File menu, click Print, and then click the Publication and Paper Settings tab. Select either One page per sheet or Multiple copies per sheet. If you choose the Multiple copies per sheet option, you can change the number of copies per sheet by changing the margin and gap settings under More print options.


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After you create your business cards

Successful marketing requires communicating the right image of your company to your potential customers — and then continuing the relationship after the initial contact. Business cards are a key tool in those efforts. In addition to serving as a convenient reminder of your contact information, a business card introduces your company and reinforces your company’s image. A business card is also invaluable in building and sustaining word-of-mouth marketing.

But business cards don’t do any good hiding in your desk, so get them circulating!

  • Offer business cards to your customers every time you see them, not just the first time.

  • Give business cards to every person in a group, not just the boss.

  • Hand out two cards, not just one. Ask the recipient to pass the extra one on to someone else.

  • Enclose two cards with every letter, birthday or holiday card, and thank-you note.

  • Include two cards in every media kit.


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How to Set Up Files for a Business Card Slitter | Small Business

Business cards are 3.5 inches wide and 2 inches tall. That height allows four cards laid out vertically on a sheet of standard 8.5-inch-by-11-inch card stock. Printed cards can be arranged four up and two across, totaling eight cards on one sheet of stock. There is one inch of waste is on the side of the sheet as well as a half-inch of waste is on the top or bottom. A business card slitter slices card stock to separate the stock into individual business cards.

Layout Words and Art

Make a new document letter size with “portrait” positioning.

Make a text box measuring 3.5 inches wide and 2 inches tall with the desktop publishing software. Set the margins at 1/4 inch for the top, bottom, left and right sides.

Type all the necessary copy and place any artwork within the margins of the text box. Remember, this is a small card and will involve smaller text than normal.

Do not use any type smaller than 7-point size. Anything smaller is not easily legible.

Laying Out the Business Card on the Computer

Select the entire business card layout.

Use the “Group” command if necessary to make the layout one graphic element.

Copy and paste the business card layout.

Position the two cards side by side with the edges touching 1/2 inch from top of the page. The distance between the text of the two boxes should be a minimum of 1/2 inch.

Select both business card layouts.

Step, Repeat and Print Layout

Paste the two card layouts and position exactly 2 inches below the original two card layouts.

Repeat pasting the layouts and position exactly 2 inches below the second layout.

Repeat pasting the layouts and position exactly 2 inches below the third layout. Make sure all each card is 1/2 inch from either the left or right edge of the paper. A pull across guide placed in the middle of the page will have four cards touching each side.

Print as many copies of the layout as needed. Remember, the cards are eight to a page, so 500 business cards would require printing 62.5 or 63 pages with one half-sheet extra, or 504 total cards.

Trim the Printed Card Atock

Use the guillotine cutter to trim 1/2 inch from the top of each sheet. Stack and cut simultaneously as many sheet as your cutter will cut cleanly.

Use the guillotine cutter to trim 1/4 inch from the left side of each sheet. Stack and cut simultaneously as many sheet as your cutter will cut cleanly.

Use the guillotine cutter to trim 1/4 inch from the right side of each sheet. Stack and cut simultaneously as many sheet as your cutter will cut cleanly.

Use the guillotine cutter to cut each sheet in half exactly 3.5 inches wide. You should have 126 sheets of card stock 8 inches tall, 3.5 inches wide with four evenly spaced business cards.

Slitting the Card Stock

Insert the card stock onto the feed table of the business card slitter.

Turn on the business card slitter.

Retrieve four stacks of 126 business cards and collate into 504 individual business cards.

References

Writer Bio

Wesley Tucker is a lifelong southerner whose politics are objective, whose sports are many and whose avocations range from aviation to anthropology to history and all forms of media. With a master’s degree in mass communications from the University of South Carolina College of Journalism, Tucker has been a writer for more than 30 years, with work ranging from news reports to feature stories.

How to Make Small Business Cards on an 8X11 Inch Paper Template

Business cards are a key marketing tool that every small business owner should have at the ready to hand out to potential customers. Professional designers charge a considerable amount of money to design and produce cards that are smaller than the standard size. If you’re on a tight budget, you can save a lot of money if you make the cards yourself. With a word processing program and some creativity, you can make memorable small business cards for your company.

Step 1

Open a word processing program such as Microsoft Word, OpenOffice.org or WordPerfect. Proceed to the envelope and label module and open the label section.

Step 2

Select a business card template from the list in your program. Open the properties of the template and adjust the dimensions to the size you want for your small business cards. Standard size business cards are 3.5 inches wide and 2 inches high. Small business cards are typically the same width but 1 inch to 1.5 inches high.

Step 3

Enter the number of cards you want to print on one sheet of 8-inch by 11-inch business card paper. You might have to adjust the margins around the template and the spacing between each card to print as many as possible on one sheet.

Step 4

Type your name and contact information into the fields for the cards and include your business logo. Because the cards are smaller than standard size, you will either have to restrict the amount of information you include, use a smaller font size, or arrange the information creatively. For instance, you could place your name and business name on the left side of the card and place your phone number, email address and website address on the right side.

Step 5

Print the cards onto the sheet of business card paper and cut them out. You can get smooth edges if you use a paper cutter.

References

Tips

  • You can be even more creative with the shape of your small business cards to make them, and your business, more memorable. A pizza shop could have cards in the shape of a pizza slice, for instance.

Writer Bio

Tina Amo has been writing business-related content since 2006. Her articles appear on various well-known websites. Amo holds a Bachelor of Science in business administration with a concentration in information systems.

Business Card Size Guide (+10 Business Card Templates)

A business card is part of your overall brand. So guiding the business card’s size right is important.  There is no one exact answer for the perfect business cards and design are. The perfect business card size depends on your business and how you want to portray yourself. Nowadays it’s okay to stray from the same old same old as far as that traditional rectangular shape. Business cards today often do take a walk on the wild side, in a manner of speaking. Get adventurous. Be bold with your business cards. This is what you give someone by way of a “keepsake” of you; so how do you want them to remember you? Here we offer a business card size guide

 

The single most important item to consider for your business card is your logo design. Every business card should include your business logo. If you don’t already have one, we recommend 48hourslogo. For just $29, you will get a bunch of designers competing to create the perfect logo for your business.

As noted, business cards of this nature do not have to be boring. Let me repeat: business cards don’t have to be boring. It is an expression of you. It should ideally show that you put some time and thought into all aspects of your card. So why not make it uniquely you.  

 

What is the standard business card size? 

Let’s look at the standard business cards,  as far as the card size guide benchmark. Typically, what you will most often see are business cards that aligns with the following as far as US sizes and business card dimensions: 

 

  • Business card size: 3.5” x 2”
  • Business card size in mm: 88.9 x 50.8 mm
  • Business card size as far as pixels: 1050 px x 600 px

 

What size is a business card in the UK?

In Europe and the UK sizes different slightly for a standard business card:

  • Business card size inches: 3.346” x 2.165”
  • Business card size in mm: 85 x 55 mm
  • Business card size as far as pixels: 1004 px x 650 px

 

These business card dimensions are the standard sizes for the above regions. Design your business cards based on these dimensions is a safe bet. But who always says safe was the right way to go? Perhaps you are looking for something a little bolder with your business card designs. Having a unique looking business card could suit your business or brand much better than the standard dimensions seen above. If you are thinking about exploring outside the standard a little, our card size guide can help you find what you are looking for.

 

 

Card Size, Thickness & Texture

Your card size again depends on what you want. The above is the standard. If that’s what you want, there you go.  The other consideration here as far as the overall size and feel is the thickness of the card. Thicknesses do range and depend upon the type of paper chosen for your card. For example, a lighter weight card, say around 13 pt (or 0.013”), is often used primarily for display purposes. They can be a bit flimsy and are prone to bend and wrinkle. Whereas, if you opt for a heavier weight paper, say around 30 pt (or 0.030”), now this is the type of card that is apt to be around longer and thus make a more solid impression. 

Also, the finish of the paper is important. You will have some decisions to make regarding whether or not you want the card uncoated: much like that which comes out of the printer—more of a “paper” feel, or coated: containing a form of sealant that helps to protect the business cards from damage. And in choosing a coating, do you opt for a matte or more glossy finish. 

 

 

How your business cards look also depends on your budget, the main purpose of the card, as well as your personal preference. What do you want your business cards to say about you? How do you envision it reflects you as a professional? Our business card size guide is here to help!

Certainly, there is nothing wrong with going with a standard size and/or weight it comes to your business card. The key really is going to be the design of your business cards. It can be as large or small as you choose, thick or thinner, vertical or horizontal, differently shaped or rectangular and yet, if the design of the business card falls flat, ultimately it will make an underwhelming impression.

 

The Perfect Designs

When it comes to designing the business cards, the easiest way to go is to start with a professionally created template and then adjust accordingly. This way, you know that the margins are perfectly laid out.  

 

Design Wizard Business Cards templates will account for bleeding and safety margins so that your design is optimally displayed. As you set about choosing the template that “speaks to you” and consequently figuring out how to customize it for your personal needs, consider the following: 

 

Rounding the Corners of the Business Cards? 

Here is one design aspect that often gets much debate…perhaps a little too much at times. But some people just feel downright passionate about their business cards’ corners. It is an important aspect and a detail that you should put some thought into. One of the benefits of opting for a rounded corner is that you do create a softer overall effect for your business cards. And depending on your industry, this could work to your advantage. Additionally, while the squared-off corner generally is the go-to choice, a round corner could help you to stand out from the pack. 

The Benefits of the Square-Corner Business Cards

How’s the saying go…If it ain’t broke don’t fix it? A standard rectangular card with standard corners has been working for decades. It is classic, and sometimes sticking with the classics can be a good thing. You really just want to make sure that the business cards—whatever style corner you may choose—complements you and your brand. 

 

Standard Orientation: Vertical or Horizontal Designs?

Yet another contentious debate on the business cards front. More and more often we are seeing people design business cards that, bucking tradition, utilizes portrait over landscape format. So what’s the difference and why should it matter? With the vertically oriented business card design, it tends to lend itself to more creative endeavors. Those firms looking for a hipper vibe, looking to be fresh and consequently demonstrate their willingness to think outside the typical business card box often go with portrait format. 

 

Classic Landscape Business Card Sizes and Design

Then you have the flip side of that coin which is the tried and true: the horizontal business cards. We regularly see more “traditional” businesses and firms utilizing this orientation. Again, either is totally acceptable as far as the realm of business cards. In the end, you want it to speak to your vocational essence.

 

 Is Bigger Better with These Cards? 

Earlier we discussed the standard US and European business card sizing, but is it acceptable to choose a slightly bigger size? Or for that matter, what if you went smaller? The reason the sizes stand where they stand is quite simple really: it fits neatly into a wallet. The original intent behind the design in some ways. You’re handing out business cards and the person subsequently proceeds to put that card in his/her wallet. Couldn’t be a more perfect fit. 

 

 

So why go bigger? In some instances, you may just need to add more info to the card than the standard space allows. A larger business card thereby lets you do this without the card seeming too cramped or overly stuffed. Also, if yours is a visual field, you might want to have the additional space to really highlight your work.

 

Should You Go Smaller with Your Design?

 

As mentioned, there is also the decision of whether or not to make the card a bit smaller than is traditional. The benefits as far as using a smaller business card…Certainly it will stand out from the “regular” cards. Plus, they do tend to cost a little less. So if you are just starting out in your professional life and yet want a lot of cards without necessarily having the budget for it,  small business cards could be a good way to go. 

 

The Overall Business Cards Design & Shape

 

Now here is where you definitely can have some fun if  with your business cards. As mentioned, the classic rectangular business cards are at that 3.5” x 2” size is a good choice. And some companies/professions really do lend themselves to sticking with this more classic card layout. However, going a bit unconventional and visiting some different shapes/styles as far as business cards templates go, could be quite fun. Think square—these are becoming increasingly popular especially for instance among artists and photographers who want a more relevant card shape to show off their work. Round and oval cards also seem to be gaining some ground with those looking to make a splash. There are also shapes that cannot necessarily be categorized, but rather, are more random and fun. Look around at card templates, see what suits your style, and determine if it makes the right impression for you. 

 

Sticking with The Classic Card Shape

Then again, maybe you want to do more with the design itself and less with the shape of the card. After all, the sizes & shapes perfectly fit into a person’s wallet. Why mess with a formula that has taken hold in the world of business. If it works for you, then that really is all that matters. 

 

 

Square Business Card

If you want to convey your brand and business in a very unique way, outside the norms and standard business card dimensions, square business cards are an excellent way of doing so

Simply choose any template and resize it to 65 x 65 mm. A square business card fits neatly into pockets or wallets, but the unique shape stands out right away to anyone you give them to.

Square business cards can be very smart and practical. Having a square business card is remarkable. Now, when I say remarkable, I mean it for what it means. People are likely to make a remark about your business cards. Something out of the norm, something remarkable. Perhaps they might even mention it to their friends, and co-workers. Whatever the case, they are more likely to remember you, and your business if your business card is not the usual standard dimensions. So if you are all about being that unique, remarkable brand, perhaps square business cards are the way to go.

 

The only downside to square business cards is the size.  The amount of detail you can put on your card. Because of the smaller size, you have less room to add important details. So, depending on your needs, size could be an issue. If size is not an issue, well then square could be a perfect fit for you.

Glossy or Matte: The Best Choice for Your Card

 

Whether you choose a standard or square size, the finish is always something that can make or break a business card. We’ve all seen those stunningly beautiful business cards with a finish that is just satisfying to look at, and even touch. These business cards are what we are striving for.

If you opt for a coating on your business cards, you will have a choice to make—do you want glossy or matte. With glossy business cards, there is a sheen to them. This, in turn, tends to make the card pop a little more than perhaps it otherwise would. Glossy business cards are a hugely popular choice for this reason. Matte business cards on the other hand lacks that “shine” factor. 

Reasons to go with a Matte Finish

 

Even though matte cards may not have the sheen that glossy cards have, there are benefits to choosing a matte finish. Primarily, matte cards (even coated) are a bit easier to write on. And very often when handing out a business card, you do find the need to add a detail or write down an alternate number or email address. Something to consider…

 

How Much Color Should Your Card Have? 

 

This is a great question! And unfortunately, one without a set answer. It is going to depend on how you want your business cards to look in the end. And it’ll probably also depend upon your industry. For instance, if you’re an accountant, your business cards may not contain major splashes of color. On the other hand, if you’re a hairstylist or cosmetologist, colorful business cards may work perfectly. 

 

 

Color, without question, and how much (or little) you decide to use in the design of your business cards is a pretty big consideration. Having a vivid and brightly colored card could help it to stand out. Not to mention, bright colors tend to make people smile, smile equals happiness, and happiness equates to them fondly remembering you, your business cards, and your business. 

Toning Down those Business Card Colors

 

 

Then again, too much color, or get too carried away with color and it could take away from the point of your business cards, which is to convey pertinent information. It’s about striking that balance between presenting yourself in a dynamic and energetic way, be it via bold colors and/or innovative design, and still ensuring your information gets across in a clear and easy to read manner. 

 

How Much “Stuff” Should Your Business Card Include? 

 

You want to have the basics present on your business cards: name, contact info, what you do for a living. Some also include a logo. There are those who like to have a brief tagline on their business card. But where do you draw the line? How much is too much with a card of this nature? Remember, this isn’t your resume; this is simply a way to get people to remember who you are, and it gives them easy access as far as getting a hold of you in the future. Don’t overdo it with your business cards. Because again, the point is that they quickly scan your business cards and identify the info they need in order to reach out to you.

Some Innovative Ideas for What to Include

 

 

There are people who like to get a little creative with their business cards and the content they use. And if done right, it could really work to your advantage For example, as noted, some do include a brief snippet or tagline—this could help drill your brand into their brain so to speak. Some also add social media details on their business cards. Depending on how broad a social media presence you have, this is where you might want to utilize both sides of the card. That’s the other thing a lot of people do—who says you have to stick to one side only. If you have more information you want to include, be bold and go the double-sided route! 

 

So long story short, as far as business card size, not to mention shape and overall look, what should you aim for? Again, there are a million guides out there that you can review and get ideas from, but in the end, it is all going to be about you and what you hope to achieve with your individualized business card. 

 

There is no one size fits all approach to business cards; however, the use of a template to start designing the perfect business card is a smart way to go—especially if you don’t necessarily have a huge budget to blow on business cards. Business card templates are affordable and so easy to customize, thus making it a business card design all your own. Plus, the templates also adhere to the guidelines as far as margins go so this way you don’t end up with a card that gets awkwardly cut off or one where things fail to line up as you’d hoped. 

The main takeaways…have some fun with designing your business card, but make sure it reflects your personality and profession, and don’t be afraid to play with the otherwise conventional business card “rules” from our very own business card size guide. 

Once you have designed a first draft of your business card, share the design with your friends and family before going to the next step. Ask for constructive criticism on your first business card design. Your friends and family might be quick to say it’s great, but bear in mind, depending on your business card needs, you may be printing 50, 100, or 1000 business cards, so make sure you get it right the first time around.

Requirements for layouts of business cards – DynamicPrint.ru

There are a number of technical requirements for layouts for printing business cards that cannot be ignored. We accept for printing only those files that fully comply with the rules listed below. Otherwise, product quality can be severely affected.

Edged. Pre-cut and post-cut format. Distance to significant items.

As you probably understand, business cards are first printed on A3 sheets and then cut into the desired size.Despite the fact that business cards are cut on professional equipment, it is technically impossible to maintain an accuracy of up to mm. It is extremely difficult to cut the business cards that are close to each other. In addition, the standard error of the cutter is about 2mm. Your layout must take this into account.

Therefore:

  • The precut size of the business card must be 4 mm larger than the postcut size. Those. if you want to get standard business cards 50×90, then the layout should be 54×94.
  • In this case, the overhang images should protrude from the cut edge of the business card by at least 2 mm. Those. if the business card is painted in color, then departures are not just white fields, these are fields with a continuation of the fill protruding beyond the cutting line.
  • Significant elements should not be located close to the edge, even after trimming. The distance from the intended edge of the business card to significant elements (text, logo, etc.) must be at least 3 mm.

Pouring density

The limitation of the amount of mixed paints should not exceed 260%.If a business card has a filled-in die in the edge, the fill will crumble and look sloppy at the cut points.

Color

The color model to be used in the preparation of the layout –CMYK or Pantone (with the indication of the number). When converting from RGB to CMYK, the colors are quite significantly distorted, pay attention to this. When translating Pantone to CMYK too.

Resolution

Images with a resolution of at least 220-300 dpi at a scale of 1: 1 are suitable for printing.Otherwise, the quality of the resulting image will be far from acceptable.

File format

Ideal if the file you sent is in pdf format. But, as a last resort, we accept files of the following formats: * .tif, * .psd 300 dpi, * .ai, * .eps.

Remind:

  • The Customer is responsible for any errors in the submitted layout.
  • The Customer bears responsibility for the increase in the terms of production of the circulation if the layout does not comply with the technical requirements.
  • Any revision of the layout is considered a separate service and is paid additionally.

90,000 What are overhangs and bleed allowances.

The article explains what bleed allowances are, what they are for and how to fix the finished design layout. The manual contains a PDF template for download with a standard business card outlines for a clearer presentation of the topic.

What are departures and why are they needed.

Digital (laser) printing always leaves white margins on the sheet, so if borderless printing is required, lay out multiple copies onto a large sheet and then cut the product to the desired size.

There is always a small inaccuracy when cutting, so in order to compensate for this inaccuracy, the designer must prepare a layout taking into account the cutting error, that is, add 2-3 mm of the background image on each side. In other words, if the size, for example, of a standard business card is 90×50 mm, then the size of the document in which it is created should be 94×54 mm.

In all professionally prepared files, except for departures from all sides, the “safe zone” should also be taken into account – 3-5 mm inward from the edge of the already cropped image. That is, all important information (text, logo, image), which should not be cropped, should be located 7 mm (2mm overhang + 5mm) inward from the edge of the created document.

Safe area. Make sure that all important information does not go beyond the safe zone, usually 7-10 mm from the edge of your layout document.

Pruning. The cut contour is marked (image after trimming). Fits the intended printed file size.

Reach for trimming. Overhang is a part of the background that goes beyond the contour of the format you need (usually 2-3 mm on each side). The bleed allowances are cut off. They are needed in order to avoid white fields and stripes in the finished product.

Typical mistakes in layouts.

  • Background image and design elements in cropped format. If you are making a leaflet in A4 format (297x210mm), then add 4mm, that is, the correct size of the layout will be 301×214 mm.
  • Critical items are too close to the edge. In an A4 format leaflet, 7 mm should be removed from the edge (2mm allowance + 5mm safety zone). This is a guarantee that everything that you place in this area will not be cut off.

How to fix a layout without cropping allowances.

  1. Resize the document (background image) by adding 4-6 mm to the desired size.
  2. Reduce, change the location of important information, departing from the edge 7-10 mm.
  3. In case all layers are already glued, you can try to grow the missing image.

If you have problems understanding these rules, download this PDF template of a printable business card format, make a business card in it, just remove the tags and the layout can be sent to print to the printing house.

Standard business card templates

These articles are intended for acquaintance with useful information about business cards and do not contain commercial offers.

There are ardent opponents of business card templates and their fans. Those people who do not accept ready-made samples for business cards, cite as an argument the fact that business cards made in this way are of the same type, they do not differ in originality.And those customers who accept the use of business card templates find that such measures simplify the production of business cards. There is no consensus regarding ready-made business card layouts, so it is better to stick to the golden mean in this dispute.

You can use business card templates if you make changes to them, thus obtaining the original design version from the standard layout. Numerous computer programs that allow you to create unusual layouts from business card templates reduce the time spent on the production of business cards.

Business card templates can be changed, edited in the font, the size of the fields. At the same time, you can embed a logo, emblem, coat of arms or any other company trademark into the layout. To convert templates, you need to have skills in professional design programs.

You can change the font of the text, make some of the information colored. Editing can be made not only in relation to the type of font, size of letters, but also their style.

Standard business cards are rectangular cards.In this case, you can choose a black and white version or a color one. Classic business cards are those with text that is horizontal rather than vertical. Templates of traditional shape and size will be an excellent choice for those who need to make business cards, corporate ones.

Blanks for business cards on design sites are usually divided into groups. The classification of templates by professional industry has been adopted. So, you can choose a ready-made layout for creating a personal business card from the section “Taxi”, “Beauty salons”, “Medicine”, “Education”, etc.At the same time, it is necessary to take into account the requirements that printers put forward in relation to the layouts of business cards.

90,000 What are departures and how to use them correctly?

Departures (or Blids from the English. Bleeds) is a term used in printing in order to formulate the rules for the arrangement of graphic elements, which, according to the design, should touch the edge (for example, if the background of a business card is different from white). According to these rules, such graphic elements should overlap the cutting line by several millimeters.

In the manufacture of printed products, printing occurs on a surface larger than the final size of the product, after which the excess margins (in fact, these margins are called overhangs) are cut off. This ensures that no uncolored areas appear between the edge of the printed matter and the graphic.

The image at the beginning of this article shows an example of how a layout should be prepared for printing taking into account overhangs. All documents sent for printing must be prepared in this way.The example at the beginning of the article was made for business cards, but exactly the same rules apply to any other product: leaflets, flyers, plastic cards and even calendars.

Please note: there should not be any trim marks, cutting lines and other auxiliary information in the layout. It is only important to comply with the rules of placement!

Departures in the online constructor

When creating a layout in our online designer, the designer himself takes care of the departures:

  • All templates presented in our template gallery are created with departures
  • If you upload your background here, the image will automatically stretch beyond the crop line by 2 mm or more to ensure correct overhangs
  • If you add an image to any other template and place it less than 2mm from the edge, the message “close to edge” appears.This message will disappear if you either move it away from the edge (return to the safe area), or push it further beyond the edge by 2 mm (extend beyond the edge). By the way, for precise positioning of the image, you can use the arrow keys on the keyboard (while selecting the object)

Departures in downloadable pre-made layouts

Unfortunately, most of the layouts uploaded for printing through our service do not have outages. In such cases, our technologists have to make changes to the layout in order to avoid rejects.In some cases, such edits require a significant amount of time and may lead to a delay in the production of the print run or entail additional costs for the Client. Therefore, when loading a layout, we recommend that you carefully consider the requirements of departures.

Read also

How easy is it to build a loyalty program? – about how to use business cards and plastic cards to stimulate repeat purchases.

90,000 Allowances and margins (article for designers)

In this article, we’ll take a look at the most common design mistakes that lead to unwanted results.Namely: the customer receives a ready-made printing, the appearance of which differs from what he claimed in electronic form, because everything on the screen is perceived differently – both colors, sizes, and texture. You can read more about how to order the circulation of your dreams in the article “Print me BEAUTIFULLY”. Now let’s turn to the stage of creating a layout and preparing it for printing.

1. Software selection

Choosing the right software is very important. So, for example, the beloved by many CorelDrow is not suitable for creating and preparing layouts for printing.This is due to the color rendition. Corel layouts never match digital prints in color. There are also problems with shadows and transparencies when printing.
Better use the Adobe graphics series.
For processing raster images (photos) – Photoshop. We do not recommend creating layouts entirely in this program. Texts created in Photoshop “float” on the print, i.e. do not look clear, somewhat blurry. This is especially true for inscriptions made in small print (14pt and below) and so-called thin fonts.

To create simple, one-two-page layouts (business cards, flyers, brochures, posters) – Illustrator. If you send layouts for printing in .ai or .eps formats, do not forget to convert fonts to curves (Ctrl + A, Ctrl + Shift + O) and drag in bitmaps (Window – Links, select an image in the list of linked file names, from the drop-down menu select Embed Image).

To create multipage documents – InDesign. When preparing a layout for printing, in this case, you must use a pdf printer.

2. Trim size

This is a very important term in the printing industry, which means the dimensions of the finished product after trimming. Many do not attach importance to it.
Very often they ask to print, for example, an A5 leaflet and send A4 layouts, naively believing that if the leaflet is reduced by half, then nothing bad will happen. But this is a delusion. In 90 cases out of 100, the finished leaflet does not suit the customer – the font is too small, not readable; the text is too close to the edge.Therefore, before sending the layout for printing, scale it to the required size and adjust if necessary.
In the file, the trim format must be specified with exact values ​​(no tenths and hundredths). So, for example, the A5 format is 148x210mm, not 148.5x210mm.
When creating a technical specification for a printing house, always specify the cut size of the finished product. For example, when ordering euro-booklets, you should write: “Cut A4 format, 2 big, folded format 100x210mm …”.
Nuance: When ordering brochures in the TK, it is better to indicate the format of the finished folded brochure.

3. Margins

Margins are called margins along the perimeter of the product around significant elements of the layout (in the figure, margins are colored blue).

For business cards (standard cut size 90x50mm), for example, margins should be at least 5 mm.
For A6 format – not less than 8mm.
For A5 format and above (A4, A3, etc.) – not less than 10mm.
By following these recommendations, you can avoid such problems as clipped or too close to the edge of the text, uneven margins and other printing troubles.After all, technical errors in printing range from 0.1 to 1.5 mm.

4. Bleed allowances

“Allowances are a problem” – any manager, any technologist, any printer of a printing house will tell you, because allowances are the most common mistake of designers when creating layouts for printing.
Bleed is the fill area outside the trim size. In the figure below, the cut size (i.e. the cut line) is indicated by a red line, and the allowances are indicated by a blue color.

If there are no allowances in the layout, then the finished brochure, leaflet or booklet is unlikely to correspond to the designer’s idea. The figure below shows examples of what the lack of bleed allowances in the layout threatens.
– White margins around the perimeter of the product (on one, two, three or all sides).

– The location of significant elements (text, pictures) is too close to the edge, in some cases, cutting is possible.

Therefore, add allowances to the layout.The size of the allowances is 3-5mm. If you are preparing a layout for printing a brochure for printing, then let your PDF be page-by-page and the allowances will be 5mm on all four sides.
By following these simple guidelines, you can avoid annoying mistakes.
Good circulation to you!

Standard business card size in pixels and cm: print formats and options

12/14/2020

Business cards are standard media and part of communication etiquette. On cardboard, plastic, design paper with lamination, contact information is applied for corporate, business and personal communication.In the printing house “Do Conclusion” you can order the required size of the business card in full-color digital or offset printing according to standard and individual layouts.

Types and parameters of business card

Cards on cotton (PUR Cotton) or velvety paper with text emphasize the personal or status of the company. They are used to improve the image, increase brand awareness and build a positive reputation.

Business card format

The parameters of a wallet, stockbooks with transparent storage sections are taken as a basis.The size of the business card in pixels is chosen according to generally accepted standards, but in some countries there are slight differences. Templates are created in graphic editors such as “Master of Business Cards”, Adobe Photoshop, Coral Draw and other software. A large selection of designs for the development of typical and original business cards helps to find the desired form, content placement option.

Typical sizes of layout according to the layout in programs are different. The standard size of a business card in pixels in Photoshop is 591 × 1063 pixels, in Illustrator – 141.72 × 255.12 pixels.

International Standards

Formats and design requirements have been developed for each country. The European protocol ISO 7810 ID-1 uses the metric measurement system:

  • For business cards, credit cards, driving licenses, a single size is approved: 85.6 x 53.98 mm. Deviations up to 98 mm in length are possible for easy storage in wallets and wallets.
  • Rectangular cards 85 × 55 mm are recognized as universal. They fit in men’s and women’s wallets, jeans pockets.
  • Less commonly, samples are produced on A8 paper in 74 × 52 mm and 81 × 57 mm formats.
  • In the USA, information is printed on paper and plastic 88.9 x 50.8 mm. The same templates are used in printing houses in Canada and South America.

Not only the standard size of the business card for printing from a template is popular. Recently, non-standard printing with a magnetic stripe for mounting on a refrigerator has become widespread. Usually, such cards are distributed by PC repairmen, home appliances, trade and medical institutions.

Marketers believe that enlarged rectangles visually stand out from other maps, make it easier to find information.

European traditions

In some countries, the size of the cards and the design are strictly followed. For example, in Germany they observe the standard size of a business card, the method of applying text and graphic information, and a laconic design. Brighter print order:

  • advertising agents;
  • service departments;
  • people of creative professions

Information is placed on one side.Missing numbers and addresses can be assigned manually. Italian printing is noticeably different in the format and size of the business card. Books and pencils with edges for writing contacts, folding sofas stylized as business cards are in use. The test on one side is written horizontally and vertically, on the right and left. The British are not surprised by the narrow and long rectangles on matte paper with rounded edges, a flag in the corner.

Asian Business Culture

The longest business card size, standard for printing in cm (9.1 x 5.5), is common among the Japanese and Chinese.”Meishi” in Japan is an obligatory part of the dating protocol. Businessmen do not move on to discussing cases until they exchange contact information. By design, they determine the image of the company or partner, and they themselves do not save on paper and layout development. When presenting, it is important to give with two hands and receive with one.

In order to win the favor of Chinese entrepreneurs, foreigners, on the one hand, write information in the dialect of their partner in golden letters. If the business cards of foreign guests do not comply with corporate rules, business ethics breaches make partner communication more difficult.

Which business card standard should I choose?

The layout is ordered from the printing house, based on the purpose, and more often “from scratch”. Experiments of web designers with font, scale, resolution allow you to create logos in vector graphics, print original full-color images.

The data is printed in a field with an indent from the edges of 4–5 mm, so that the text is not cut off.

Corporate business cards

In business circles, cards are part of business etiquette. Mostly used for advertising purposes.Each company develops an individual design in corporate colors. Information on cardboard or plastic includes: name, logo, type of activity, list of services. On the reverse side, they print the address and directions, sometimes they write a link to the site.

Business card

Business cards are not overloaded with background information. Usually indicate:

  • working contacts,
  • details,
  • Full name,
  • 90,015 post.

Functional cards are distributed at exhibitions, symposia, business meetings to business partners.Most are distinguished by their author’s design. Such templates are created for visual memorization, the desire to impress.

Executive

Business cards are printed exclusively for informational purposes to identify a top manager, a top-level executive, a show business star or a politician. They always order on expensive paper for distribution at exhibitions, conferences, and other corporate events.

Personal

Cards with names and phone numbers are needed to establish informal interpersonal and business communications when making new acquaintances.For solidity, they order paper carriers with golden letters that emphasize social status. If desired, business cards of the standard size include information about the profession, place of work, address.

Advantages of printing business cards in the printing house “Done Withdrawal”

The company offers printing on coated matte or glossy paper, design cardboard for canvas, linen, velvet, rubber.

Information is applied by offset, screen printing, hot, cold and blind embossing, paint.For bright printing, pigments from the Pantone color palette are used, we offer a metallized and fluorescent effect.

Laminated business cards retain the aesthetic appearance of paper products even after long-term use.

Since each material and printing method has its own advantages and disadvantages, a properly designed layout and a comprehensive knowledge of typographic techniques are important. The specialists of the “Do Conclusion” company will help in choosing the format, printing method, circulation. The consultant will offer a suitable payment method and arrange fast delivery to any region of Russia.

90,000 Printing business cards in Ufa in 10 minutes at competitive prices

Advantageous offer for you

If you do not want to waste precious time waiting for the order to be ready, welcome to AmegaPRINT. We print business cards on various types of paper. If you do not have a ready-made layout, then our designers will be able to develop a unique business card design that will fully meet your needs. We offer you to experience the following benefits of cooperation:

  • high speed of making business cards;
  • Possibility to order any print run;
  • excellent quality of each piece;
  • high level of service.

The result is respectable and memorable business cards. Another advantage of our products is their low price. Digital printing does not require prepress, film, production of special forms. The absence of milestones of these points allows you to minimize the cost of printed products and subsequently offer customers comfortable prices.

We store finished product samples in a special database. Therefore, the next time you order business cards, you just need to call and place your order.You can pick up the circulation at any convenient time. Print layouts can be sent to our address. We also suggest using the online shipping service. Call for details.

We use modern equipment to fulfill orders.

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